Onclusive

JUNE 17, 2021

An impactful PR campaign can attract positive media attention and influence brand awareness, reputation and sales for your brand for years to come. However, to generate that level of clout, PR campaigns require more than just a press release, media outreach or fundraising event. They must be carefully planned.

Analytics 195

Analytics Measurement Reputation Internal 195

Prowly

JANUARY 19, 2021

The post How to Plan PR Events? We’re all looking forward to the day when events, conferences, and professional get-togethers of every size and purpose can get back to the way they were before the spring of 2020. appeared first on Prowly Magazine.

How To 197

How To Conference 197

Prowly

APRIL 9, 2021

To be able to do this effectively, though, companies need a solid digital PR strategy, designed to work towards pre-defined goals and objectives. Luckily, there are several common steps to all PR plans listed by PR experts. By following them, you can create a PR strategy […].

Strategy 197

Strategy How To Digital PR Company 197

Agility PR Solutions

DECEMBER 13, 2021

Building your business’s brand and reputation can be easily achieved with the right PR campaign in place. A well-developed and thought-out plan can have a long-lasting impression on the public and your brand’s awareness. The post 3 important factors to consider when planning a PR campaign appeared first on Agility PR Solutions.

Reputation 187

Reputation Brand Branding Publicity 187

Remote PR Jobs

OCTOBER 11, 2022

Social media and PR are no longer separate entities, but rather building blocks that work together to produce stellar results. Specifically, social media can help you craft a PR campaign that will grow your brand awareness and help you stay competitive in the industry. 1 Social Media Allows you to Easily Track Results.

Social Media 130

Social Media Media Product Launch LinkedIn 130

Garrett Public Relations

OCTOBER 18, 2023

Of course, this is … PR Planning for 2024? Don’t Forget the Fundamentals Read More » The post PR Planning for 2024? As I pondered football’s return, I started thinking about blocking and tackling – the fundamentals of the game – and how they relate to public relations.

Course 64

Course Publicity Small Business Media Relations 64

Prowly

SEPTEMBER 11, 2020

Being good at PR is more than just having charisma and a face people trust. Part of that behind the scenes preparation is contingency planning. The post Why is Contingency Planning Important for Your PR? The post Why is Contingency Planning Important for Your PR? appeared first on Prowly Magazine.

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Agility PR Solutions

MARCH 9, 2022

The start of the year marks the annual planning season for many organizations. The post 3 ways to use search data to build your annual PR plan appeared first on Agility PR Solutions. If you’re a beginner to SEO, this can seem like a daunting task. But leveraging this data is […].

Data 170

Data SEO Strategy Brand 170

Agility PR Solutions

JANUARY 18, 2024

You need the perfect music (PR) to attract the crowd and the coolest tech gadgets (tech) to keep them entertained.

Product Launch 105

Product Launch Strategy Marketing How To 105

Ronn Torossian

JULY 18, 2017

One of the key factors to PR success is a plan, otherwise you won’t know whether you are accomplishing your PR goals. Your focus might also have to do with what you want to accomplish using PR. The post Improving Your PR Plan appeared first on 5WPR CEO Ronn Torossian Founder's Blog.

Blogging 150

Blogging Agency Strategy Publicity 150

ImPRessions - Crenshaw Communications

SEPTEMBER 17, 2019

Any strategic PR or marketing plan should emphasize an organization’s strengths and rebut weaknesses and threats, but there’s such a thing as too much hype. Was WeWork the victim of its own PR? Yet the real PR coup was WeWork’s positioning. That can go a long way in PR and marketing, too.

Real Estate 165

Real Estate Small Business Community Technology 165

Garrett Public Relations

JANUARY 22, 2022

Making plans for marketing initiatives is always a work in progress. The post 6 Essential Points to Ponder As You Plan PR and Content Initiatives appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH. What should you focus on in the coming months? So, what trends should […].

Trends 158

Trends Marketing Publicity Small Business 158

ImPRessions - Crenshaw Communications

AUGUST 24, 2018

If you’ve been charged with developing the PR approach and plan for your company, get ready; you’re taking the first step toward a substantive achievement. Creating a high-profile PR plan can be daunting if you haven’t done it before. Here are some fundamentals that will guide you in crafting a winning PR program.

Writing 136

Writing How To Pitching Privacy 136

Shift Communications

OCTOBER 26, 2022

Each year, as Q4 begins, we kick off the coming year’s planning process in earnest. While the most effective PR plans are developed quarterly or bi-annually , each program should be rooted in annual goals and objectives. PR Plans Performance Communications. PR Plans Performance Communications.

Communications 78

Communications Analysis Leadership SEO 78

PR for Anyone

JANUARY 3, 2020

Get Famous Friday PR Tip: Make a PR Plan Hi everybody! It’s Christina Daves with this week’s Get Famous Friday PR Tip. Happy New Year! I cannot believe it’s 2020! Super excited! Everyone I’ve talked to is excited about this year. So I want you to get in the media this year.

Media 130

Media 130

Shift Communications

AUGUST 15, 2022

If there’s anything we’ve learned from the last few years, it’s that even the best-laid plans can become completely irrelevant in the blink of an eye. And who’s lost track of how many times we set and subsequently had to bump our planned “return-to-office” dates? Let’s get back to our annual planning.”. Don’t get me wrong.

Energy 78

Energy Leadership Measurement Agency 78

PR for Anyone

JANUARY 3, 2020

It’s Christina Daves with this week’s Get Famous Friday PR Tip. And to start, I want you to have a plan. Happy New Year! I cannot believe it’s 2020! Super excited! Everyone I’ve talked to is excited about this year. So I want you to get in the media this year. So I […].

Media 130

Media 130

Agility PR Solutions

MAY 22, 2023

There’s more to running a PR agency than just PR know-how and a business idea. You need to know your market, plan your company’s business model, and create a comprehensive plan that your agency must follow. Only through a detailed business plan can you operate your PR company successfully.

Agency 78

Agency Company Marketing Publicity 78

Agility PR Solutions

MAY 24, 2022

The post Key considerations for effective cybersecurity PR planning appeared first on Agility PR Solutions. Plenty of businesses have become increasingly vulnerable to a number of cyberattacks which have grown in both complexity and scale, including deep fakes, ransomware, and phishing scams.

Industry 86

Industry Company Publicity 86

Cision

NOVEMBER 29, 2021

Secure the budget you need to make the maximum impact for your PR efforts.

Strategy 335

Strategy 335

Onclusive

OCTOBER 18, 2017

Instead of sending a single email or posting a blog, companies leverage a myriad of tactics to drive their message: social media, PR, content, PPC and more. The integrated marketing and PR measurement challenge. We now have ever more fragmented teams, such as PR, Marketing, Demand Generation, Brand, Web, Digital, etc.

Measurement 150

Measurement Marketing Social Media Web 150

Solo PR Pro

OCTOBER 16, 2018

Written by Michelle Kane, Solo PR Pro Premium Member and Head Honcho of Voice Matters, LLC. As we enter these last few months of 2018, we’re likely focused on business development and budget planning with current clients. We recently asked our resident “smarties,” our Solo PR Pro Premium members, for their advice.

Crisis Communications 127

Crisis Communications Trade Shows Crisis Customer Service 127

Agility PR Solutions

JUNE 3, 2020

Social justice communications strategies are not a typical part of most corporate communications plans, something which is now rapidly changing. The post Making social justice communications part of your crisis PR planning appeared first on Agility PR Solutions. Within just about a week, the world has changed […].

Crisis 148

Crisis Communications Corporate Strategy 148

ImPRessions - Crenshaw Communications

FEBRUARY 17, 2017

And that work starts with a strategic plan. To craft a killer PR plan, here are some steps to consider before you begin. A good plan starts with a review of past history, including brand perception, activity over the previous year, and recent earned media successes or lack of the same. Plan initiatives by quarter.

Writing 130

Writing Comparison Product Launch Leadership 130

Agility PR Solutions

MAY 27, 2020

The post COVID-19 reveals critical importance of succession planning to PR appeared first on Agility PR Solutions. No, businesses are all living through a crash course in crisis management and communications, and they’re not all performing well. The crisis has also revealed the importance of succession […].

Crisis Management 151

Crisis Management Crisis Course Communications 151

Shift Communications

MAY 16, 2017

Whether it’s a new client, the start of a new quarter or time for a six-month refresh, creating PR plans are the first step to ensure the PR program is a success. However, not just any plan will do. The best planning process is when both parties come to the table well informed.

Creativity 141

Creativity Measurement Pitching Internal 141

Agility PR Solutions

MARCH 22, 2023

Every business dreads a PR crisis. This is why planning and being able to preempt a PR crisis is so important. This guide will detail […] The post The importance of crisis planning: 6 steps you can take to preempt a PR disaster appeared first on Agility PR Solutions.

Crisis 86

Crisis Reputation Company Brand 86

5W PR

MARCH 30, 2020

PR is used to connect a business to a target audience, by communicating with that audience through media outlets, speaker opportunities, and influencers. The PR professionals often talk about PR plans and PR campaigns – however, while the lines between the two terms may be blurry, there are some main elements that separate them.

Strategy 88

Strategy Social Media Measurement Publicity 88

Remote PR Jobs

SEPTEMBER 25, 2023

Whether you are a blockchain company or a restaurant, a PR strategy can help you gain awareness, build credibility, and can open the door to new partnerships. Whether you are a blockchain company or a restaurant, a PR strategy can help you gain awareness, build credibility, and can open the door to new partnerships.

Strategy 100

Strategy Privacy Ethics Resources 100

ImPRessions - Crenshaw Communications

SEPTEMBER 5, 2017

Every year we look for smart new ways to streamline systems or simply do PR better. Transition to the busy fall PR season. Typically fall is an extremely busy season for PR teams – packed with holidays and other occasions just begging for story ideas and campaign events. Plan some fun stuff.

Meeting 136

Meeting Software Product Launch Agency 136

Agility PR Solutions

JULY 19, 2020

Despite the impact of COVID-19, shoppers do not plan to significantly change their holiday spend compared to 2019. The post Retail PR alert: COVID crisis hasn’t disrupted 2020 holiday shopping or spending plans appeared first on Agility PR Solutions.

Retail 137

Retail Crisis Data Trends 137

Axia PR

DECEMBER 7, 2020

There’s a lot that goes into releasing a successful PR campaign. A PR campaign can offer many benefits, including creating a long-lasting impact on your brand and its future reputation. That’s why it’s important to plan a roadmap for your organization’s PR campaign.

Reputation 62

Reputation Writing Brand Branding 62

Prohibition

JANUARY 14, 2022

Are you prepared for a PR crisis? Whether it’s a product recall, staff injury becoming public news or something else entirely, a PR crisis can happen to any business. Businesses of all shapes and sizes can fall victim to a PR crisis at any time. What is a PR Crisis? What is a PR Crisis Plan?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Agility PR Solutions

JANUARY 27, 2021

The post The PR long game: COVID expected to have lasting effects into 2022, so brands must plan ahead appeared first on Agility PR Solutions. Little did we know that nearly a full year later, the pandemic would not only persist but actually be much worse. And even […].

Brand 164

Brand Branding Trends Publicity 164

ReimaginePR

OCTOBER 17, 2015

Every Valentine’s Day, I’d take the day off and go in and help her deal with ridiculously panicked men who had forgotten to plan their grand romantic gesture. Not planning, of course, isn’t restricted to men in a flower shop. Brands, often startups, too often treat their PR planning as an afterthought.

Course 120

Course Strategy Brand Branding 120

The Stalwart Blog

MAY 20, 2020

I started to get a lot of inquiries from companies and business owners and executives wondering if they should start planning PR contingencies for percolating, ancillary COVID-19 issues. Start getting your communication plans in place. Instead, I believe we’ll see a surge of cases when the courts reopen.

Employee 97

Employee Company Publicity Communications 97

HMA Public Relations

AUGUST 5, 2021

The same is true when it comes to your PR strategy. Before you start driving, you must know your destination in order to get to the right place. You might check a map and do a little research about the destination before setting out. Read more!

Strategy 121

Strategy 121