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University of Oregon School of Journalism and Communication Students Enroll in ReputationU

Reputation Us

The post University of Oregon School of Journalism and Communication Students Enroll in ReputationU appeared first on ReputationUs. In response to this demand, we created ReputationU to instruct and transform professionals and students to become certified Reputation Protectors.”.

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The two brands leading the way with brand journalism during COVID might surprise you

Communications Conversations

The term “brand journalism” is a bit of a lightning rod term in the social media marketing business. ” And, over the years, there have certainly been a fair share of corporate failures when it comes to brand journalism. But, for the most part, brand journalism wins have been tough to come by.

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What Do Financial Earnings and Comic Books Have in Common? | Business Wire Blog

Business Wire

A layperson has the same instantaneous access to a company’s reports as a top Wall Street Journal reporter without the benefit of years of training to understand what each line item means.

Financial 286
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How Has the Pandemic Changed Journalism? I Asked a New York Times Reporter

PRSay

The remote nature of O’Connor’s job means that he and others are approaching journalism in different ways. One of the best outcomes of 2020 so far has been a renewed focus on diversity and representation, and that theme reaches into journalism as well. Journalists are gathering information in new ways.

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Diversity training for brands is no longer a “nice to have,” it’s crucial

NewsWhip

7th – 12th, and as an update to our crisis blog covering the incidents from Gucci, Prada, and more , we took a look at actions taken between then and now to see what’s changing with regard to diversity training and inclusion initiatives among huge designer brands. Are trainings and meetings actually working toward making a difference?

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Study: APR Credentials Boost Confidence and Ethics Counseling Engagement

PRSay

A recent research study published in the Journal of Media Ethics sheds light on the significant role that accreditation and certification play in enhancing professionals’ confidence and frequency of engaging in ethics counseling. The study The study, conducted in the fall of 2022 by Dr. Marlene S.

Ethics 187
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Why 99% of companies should completely forget about brand journalism

Communications Conversations

Relatively recently, Verizon joined a number of big companies in the business of brand journalism. ” It’s hardly the first brand to try brand journalism. But, will this brand journalism trend continue? One is written by a team of freelancers who may or may not be trained journalists. But you what?