Burrelles Fresh Ideas

MARCH 5, 2024

And despite digital and legacy media outlets shuttering or laying off, there is a slew of independent, niche and grant-funded newsrooms starting up or getting help from organizations like Press Forward, Local Media Foundation, News/Media Alliance, MacArthur Foundation, Knight Foundation, the American Journalism Project and others.

Media 98

Media Nonprofit Pitching Analytics 98

Ethical Voices

JANUARY 30, 2023

My background is in radio and television journalism. I spent about the first 15 years of my career doing radio, television and also some print journalism over the years. Well, when you come from a journalism background, that’s kind of how you refer to it. How do you keep truth at the forefront?

Ethics 89

Ethics Journalism Radio Television 89

Prakkypedia

NOVEMBER 5, 2017

I recently wrote about the importance of having a good media distribution list and the importance of keeping up with changes in the media industry. I thought it would be useful to share some sources of news on Australia’s journalism industry (in no particular order): The Australian – Media. Media Week.

Media 76

Media Journalism Radio Print 76

Critical Mention

FEBRUARY 6, 2020

During the vetting process, ask potential providers to show you how to track TV, radio, online news, licensed print and social media in one tool—the proof is in the pudding. Ask other PR and communications professionals you know about which media monitoring companies have a reputation for providing great service.

How To 106

How To Media Radio Print 106

Cision

NOVEMBER 21, 2017

With the media landscape evolving at the speed of technology, communicators need to be able to listen dynamically to their audiences across multiple media channels. It’s no longer just the mainstream media that needs to be taken into account. How to do that? It all starts with the news you are taking in.

How To 149

How To Social Media B2C Television 149

Cision

APRIL 17, 2015

Some industry stories we’re following this week: The Big News: Hillary Clinton announces her 2016 presidential campaign via social media , followed by Marco Rubio a day later ( The Huffington Post ) and ESPN reporter Britt McHenry is suspended for a week after video of her bad-mouth outburst with a towing attendant goes viral ( NBC News ).

Media 120

Media Viral Radio Sports 120

Critical Mention

FEBRUARY 27, 2020

Much like journalism, you must let the viewer/reader know straight away how this affects them and what types of solutions you can share. You can be on a national TV morning show but without leveraging that media opportunity through social media and brand building strategy the impact will be small. Share Tweet Share.

Journalism 78

Journalism Social Media Radio Fashion 78

Critical Mention

DECEMBER 3, 2019

Unfortunately for them, many of today’s major news sources have these restrictions that limit media access, which means media professionals are limited to what kind of content they can share to their brand’s audiences. This is also true of some important industry and academic journals. Until next time! Critical Mention.

How To 90

How To Journalism Radio Newspapers 90

Critical Mention

AUGUST 5, 2018

She is nationally known as one of the foremost speakers in the country on all things social media. In the PR business for over 25 years, Bill Stoller helps his clients get their voices heard on social media. Named one of the top 25 PR influencers in 2017 by Izea , Sarah Evans runs her PR firm, Sevans Strategy. Steveology.

Twitter 77

Twitter Radio Social Media Print 77

Critical Mention

JANUARY 30, 2019

Marketing and PR professionals invest time and money on increasing brand awareness across a variety of media channels including television, radio, social media, online news and licensed print. As such, a platform that has the ability to monitor all of these channels should be an integral part of any media plan.

How To 60

How To Media Analytics Television 60

David PR Group

SEPTEMBER 3, 2014

“Well, I get The Wall Street Journal at my house, but I dropped the local paper a while ago,” he said. “If This happened in 2009 and should have been a clear signal to divest immediately all print media company holdings. Last summer, 40 percent of traffic came from search engines, and 14 percent came from social networks.

Newspapers 74

Newspapers Print Radio Local 74

Critical Mention

JANUARY 30, 2019

Marketing and PR professionals invest time and money on increasing brand awareness across a variety of media channels including television, radio, social media, online news and licensed print. As such, a platform that has the ability to monitor all of these channels should be an integral part of any media plan.

Media 60

Media Marketing Analytics Television 60

Mark My Words

JULY 17, 2015

This was PR as it professionalised; emerging out of journalism it took from its drudging forbearers the craft of finding a compelling story and the (soft) graft of leveraging relationships. Traditional journalism is being eviscerated by divestment in print in favour of online. No one cares about history.

Journalism 60

Journalism Radio Print Analytics 60

Maxim Behar

NOVEMBER 23, 2020

Because actually being a PR expert nowadays is being a leader, in your workplace, on social media, among your clients and your readers. In fact, I've been doing this for at least 40 years - first in journalism and then in business. That's why it's the media I read early in the morning and follow all day.

Crisis Management 83

Crisis Management Crisis Advertising Advertising 83

Barokas

DECEMBER 4, 2018

Consider whether your company has interesting data or commentary to share in the wake of Black Friday, Shop Small Saturday and Cyber Monday, and if so, build a story around it for the media in your sphere. Blogging and Social : Traditional media isn’t the only channel for reaching your audience during the holidays.

Survey 60

Survey Enterprise Radio Print 60

PRSay

JUNE 6, 2017

How have mobile devices, social media and an on-the-go audience with 24/7 access to information changed the newsroom? 1 is that all journalism is an oversimplification of something — you can’t tell 100 percent of the story. My first part-time job in radio news involved Saturday and Sunday radio newscasts.

Wireless 102

Wireless Storytelling Radio Analysis 102

MaccaPR

JULY 8, 2015

If you're a Vice President of Corporate Communications, Chief Marketing Officer or PR Director in Minnesota, there are only a handful of local business media outlets that you. Paul Business Journal and, increasingly of late, Minnesota Business magazine. Paul Business Journal, and news director for SPNN-TV Neighborhood News.

Interviews 48

Interviews Radio Journalism Newspapers 48

Waxing UnLyrical

JULY 14, 2013

It’s a really neat radio show – “real” radio! to talk about social media as it pertains to your career and business. 4: Who’s on a Washington Business Journal list? Thanks to my friend Shashi Bellamkonda for that photograph… it looks even better in print than online!

Journalism 81

Journalism Radio Twitter Print 81

Burrelles Fresh Ideas

APRIL 2, 2024

We dug into some of the latest research to uncover seven compelling reasons traditional media continues to profoundly influence your target audience. 7 Reasons Traditional Media is Still Relevant in PR 1. Print media is the most trusted source of news in the world at 58% (vs.

Media 103

Media Radio Print Newspapers 103

Communications Conversations

OCTOBER 15, 2019

Because the name of the game in media relations is building trust. After all, talking to a journalist on the phone is a much better way to build repoire than via email, text or social media. Before joining the Life Time communications team I was a journalist for about five years across radio (WJON-St. It just is.

Media Relations 100

Media Relations Pitching Media Report 100

Cision

AUGUST 26, 2015

As Cision’s social media manager, I use top 50 and top 100 lists for three purposes: To follow individuals who will help me stay in the loop when new trends and statistics emerge within my industry. Every year, Cision creates a list of the top 50 social media influencers on Twitter. ” https://t.co/XuswAAsGAo.

Social Media 120

Social Media Twitter Media Nonprofit 120

Mark My Words

APRIL 26, 2022

After months of speculation about who would replace Laura Kuenssberg, Chris Mason’s promotion from a host on Radio 4 to BBC political editor seems to have taken many people by surprise – and the public outpouring of praise appears to have touched the born-and-raised Northerner. . Mail Online. Even he can’t quite explain.

Radio 60

Radio Local Meeting Journalism 60

PR Fuel

JULY 24, 2018

I promise you a press release that sounds like an actual human being will get better results than one that reads like the fine print on your home loan papers. Truth is that a lot of your pitches are going to be met with radio silence. Social media? Of course, not every pitch is going to be successful. And that’s okay.

Pitching 40

Pitching Media Small Business Writing 40

Norton's Notes

JULY 17, 2014

Today the BBC announced that it is cutting almost 500 jobs but reinvesting in a further 195 posts to back what it calls ‘digital journalism’. So I think we can safely say that digital journalism is where the BBC believes the future of that industry is headed. So the future of journalism is creative clever digital journalism.

Journalism 50

Journalism Digital PR SEO Wikipedia 50

Waxing UnLyrical

NOVEMBER 9, 2016

I think of printed content (published, web, social, etc.) This article from 1963 by Sylvia Porter , in the Meriden Journal , carries the subheading “Policing Public Relations.” We consider there to be five media types in general, print, TV, radio, web, and social media. No kidding!

Storytelling 87

Storytelling Measurement Ethics Web 87

Maxim Behar

MARCH 6, 2022

Remember what Winston Churchill said a long time ago that you can achieve a lot of things with journalism, but you must know when to quit. So that's how I decided to quit journalism and start my own company. The journalists were people working in media, newspapers or TV channels, or radio stations. I was a great risk.

B2B 52

B2B Communications Media Newspapers 52

Katie Paine's Measurement Blog

MAY 25, 2023

Everyone these days has access to the majority of mainstream national media. And if you need obscure trade journals most companies can add them, but you’ll have to pay for the subscription. You’ll want a monitoring company that can capture all the media that is essential to your business and to your stakeholders.

Measurement 52

Measurement Communications Survey System 52

Sword and the Script

MARCH 20, 2018

Digital media makes the event experience more personal and impactful for guests. b) Event-related social media: Today, the real-time experience of an event can be extended beyond the attendees through the tweets, live blogging, Instagram photos, and all the other bits of information being shared. d) Facial recognition check-in.

Industry 72

Industry Marketing Enterprise Mobile 72

Sword and the Script

DECEMBER 8, 2015

Started in 2005 as “The Wall Street Journal this Morning,” and nearly shuttered amid a reorganization in 2014, the show got a second life with an acquisition by Compass Media Networks. This program does for podcasts, what native ads have done for online print. TED Radio Hour. (~60 Freakonomics Radio. (~40

Radio 60

Radio Content Marketing Marketing Education 60

Cision

MAY 21, 2015

And get this: according to Edison Research , people who listen to audio listen to podcasts almost as much as they listen to the radio. Welcome to The #AskGaryVee show, where I answer your questions about marketing, social media, and entrepreneurship. Tools, tips and tactics on everything marketing and social media related.

Social Media 120

Social Media Marketing Pinterest Media 120

Stephen Waddington

DECEMBER 5, 2018

Shortly after the publication of his book, the public relations profession spotted the opportunity to communicate with publics at scale via the media rather than direct public engagement. At the same time, the ability to print fast and cheaply bought about a concurrent revolution. As a result print circulation has fallen dramatically.

Media Relations 115

Media Relations Media Print Newspapers 115

Masters in Communications

FEBRUARY 12, 2022

Mass communication is a subarea of communications studies in the US, and social science with some elements of physical science - especially when designing systems and technology to transmit messages. Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising.

Ethics 52

Ethics Communications Print Television 52