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2024’s Top 5 PR Trends: What to Watch

Newsfile

In an interview with TIME Magazine last November, OpenAI CEO Sam Altman said multimodality in the company’s new models will be one of the key things to watch out for in 2024. Writing copy for social media is the most popular use for AI, according to 64% of PR pros. Download the report! Eapen, Daniel J.

Trends 105
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How to Create a Media Kit

5W PR

Today, most media kits are pitched via online newsrooms, or a web page attached to a company’s main site that features all of the company’s most relevant news and public relations information. How to get in contact, links to social channels, and the availability for interviews or consultations (if applicable). Creative Media Kit Ideas.

How To 176
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2024’s Top 5 PR Trends: What to Watch

Newsfile

In an interview with TIME last November, OpenAI CEO Sam Altman said multimodality in the company’s new models will be one of the key things to watch out for in 2024. Writing copy for social media is the most popular use for AI, according to 64% of PR pros. Download the report! Eapen, Daniel J.

Trends 52
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8 Tips on Creating an Online Press Release for Small Businesses

PR Fuel

We’ll tell you how to write, format, distribute, and promote your press release, so keep reading below. Write for Journalists. Writing press releases as if they are already leading stories is a winning strategy. Usually, a press release is published verbatim, so the quality of the writing must be high from the outset.

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30 Pragmatic Marketing and PR Predictions for 2020

Sword and the Script

Note: see my interview with Tom here – Marketing has Gotten Better as a Profession; Off Script No. Note: see my interview with Sophie here – The Interim CMO as Change Agent; Off Script #19: Sophie Shiatis. Note: see my interview with Ted here – Over-reliance on Marketing Automation Depreciates Leads; Off Script No.

Marketing 105
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6 Common Problems Holding You Back from Content Mastery

Contently - Strategy

My friend is a web engineer for a large media company, and whenever we talk shop, I’m always surprised at how big of an impact his tinkering can have on the content we read. going rate for an article that doesn’t require a ton of research or interviews starts at about $400. Not defining your target audience.

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The Anatomy of a Press Release: Types, Templates, and Examples

Buzzstream

Before writing a press release, whether it’s your first or 100th time, it is essential to set clear expectations on what you want to achieve to understand better what you are writing. In an ideal world, these announcements will lead to interviews or, at the minimum, coverage from various target publications.