PR for Anyone

MARCH 30, 2022

When someone sees you on TV or in an article or hears you on the radio or on a podcast, you have instant credibility… instant authority. But let’s say you see an ad in your local Gazette, and it says, “Joe’s Pizza, Best Pizza Outside of New York City and, you know, it’s an ad, you know what the pizza ad looks like.

Advertising 130

Advertising Advertising Publicity YouTube 130

Cision

OCTOBER 6, 2016

No matter how much technology changes the media and industry, if you can tell an authentic story, you can succeed. In this interview, Al discusses how to create communication for different countries, how communication has rapidly evolved with technological change and what the critical skills are that all communicators need.

Storytelling 308

Storytelling Local Airlines Technology 308

PRSay

JANUARY 8, 2019

29, Matt Charles, APR, presents a webinar titled “ How to Tell Your Organization’s Story to Get Media Coverage.” As communicators, we have long relied on earned media or public relations — usually in the form of media relations — to place our clients’ names on the internet, on TV, in print and on the radio. If so, how?

Storytelling 163

Storytelling Media Nonprofit Government 163

PRSay

MAY 26, 2020

Among the themes that emerged from the meeting were how to bring patients back for emergency treatments, surgeries, elective procedures, screenings, outpatient therapies and office visits. It includes TV and radio spots, print ads, billboards, targeted digital ads, social media posts and email messages. Making patients feel safe.

Communications 189

Communications Crisis System Healthcare 189

Cision

SEPTEMBER 23, 2016

It can be time-consuming to plan media outreach for local and national networks, cable news, podcasts, streaming television, public radio, and social-only video; however, a satellite media tour (SMT) can help. Download our guide Maximizing Your Budget with Media Tours and learn how to get started. Your Pitch Team.

Media 120

Media Television Pharmaceuticals Radio 120

Ethical Voices

JANUARY 30, 2023

I saw a column from Scott in a local newspaper and reached out to invite him to be a guest. How to keep truth at the forefront How to ethically deal with advocacy Tell us more about yourself and your career That column is a great opportunity to how I got to where I am. My background is in radio and television journalism.

Ethics 89

Ethics Journalism Radio Television 89

Beyond PR

JULY 26, 2016

When you open up your earned media strategy, you’ll find a mix of print, television, radio, digital and other channels. A satellite media tour can incorporate 20-30 interviews within a 4-5 hour time span, as opposed to sending a spokesperson travelling around the country,” Risa says.

Strategy 40

Strategy Media Radio How To 40

Mora Communications

JANUARY 3, 2018

A newspaper story can lead to a magazine piece, which can lead to a radio interview, which in time could very well lead to national TV coverage. . Local print publications have different needs than national print. Prepare for your media interviews. You’re not looking for a grand slam right off the bat.

How To 40

How To Newspapers Print Interviews 40

Communications Conversations

DECEMBER 11, 2020

Once I submitted my resume and started the interview process with DKY, the hiring team did a great job communicating expectations, next steps and keeping me informed of their anticipated timeline. If you interviewed with multiple people via video, did you feel that was easier or tougher than doing it in person? Give it a shot.

Interviews 185

Interviews Meeting Video Energy 185

Bianchi Biz Blog

JUNE 21, 2022

There’s no shortage of material to cover here, but I try to maintain coverage of the fundamentals: the how-to stories, coverage of regulatory issues, and coverage of successful people and companies in this space. I have a small recording studio at home where I like to work with local musicians.

Meeting 87

Meeting Media Chemicals Radio 87

Landis PR

JULY 18, 2022

I come from a broadcast news background and started my career right out of San Francisco State as a reporter for KCBS Radio and KPIX TV. I developed a campaign that landed national and local press for the organization. A key part of that is interviewing various stakeholders to understand their company, product, or vision.

Radio 52

Radio Sports Report Travel 52

Ethical Voices

DECEMBER 5, 2022

First, I was in radio journalism doing the DJ thing with album rock at night and high school during the day. Radio was my first love. It goes from whether you’re talking about universal versus absolute ethics, and you may have a guiding principle, but how do you adapt it for the localities? Absolutely.

Ethics 78

Ethics Publicity Radio Local 78

PR Fuel

MARCH 19, 2021

We’ll tell you how to write, format, distribute, and promote your press release, so keep reading below. Your goal is to have the journalist contact you, which may result in a print/online article or TV/Radio interview. Including the city and state helps localize for regional coverage. Write for Journalists.

Small Business 95

Small Business Writing Engineering Infographics 95

Ethical Voices

FEBRUARY 20, 2023

She discusses a number of important ethics issues, including: What to do when your employer doesn’t let you act in true faith How to make land acknowledgments more than a performative action The importance of cultural contexts Tell us about yourself and your career? Listen to the full interview, with bonus content, here Absolutely.

Ethics 81

Ethics Community Conference System 81

Beyond PR

AUGUST 23, 2016

Over the course of a single morning, your spokesperson can conduct interviews all across the nation, maximizing exposure.”. If you’re new to the world of holiday-themed SMTs, Stephanie breaks down the how, who, what, where and when to use a satellite media tour in your holiday communications strategy.

Marketing 40

Marketing Media Radio Local 40

Stephen Waddington

SEPTEMBER 18, 2020

Topics range from audience targeting, social media, partnership working, reputation, pitching to radio and community building through to public affairs, internal comms, leadership, coaching and the psychology of decision-making. Broaden your recruitment practises, including sourcing, job descriptions and interview panels.

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145

Sword and the Script

FEBRUARY 20, 2018

All the better he came highly recommended, and I’m sure glad he did because this interview doesn’t disappoint. As it turns out, he got his start selling radio and television advertising and only later went to work in the CPG industry after earning an MBA. 1) How would you characterize the state of marketing in 2018?

Technology 61

Technology Marketing Retail Interviews 61

Ethical Voices

AUGUST 29, 2022

How to make sure your employees understand how you value ethics. I was the managing editor of the local business journal here in Nashville before joining a local PR firm. How do you push back when somebody says that “If our involvement is disclosed, people are going to discount the work with the coalition.”?

Ethics 91

Ethics Groups Handbook Education 91

Waxing UnLyrical

MAY 27, 2011

So I was asked to interview six PR pros who would work to expand the brand and product exposure, primarily from a publicity point of view. Here’s what we were looking for and tips on rocking the interview: 1. I interviewed people around the US with only two of the six in Southern California. Is location important?

Brand 70

Brand Branding Local Interviews 70

The Stalwart Blog

APRIL 26, 2020

Part of our goal is to bring you great content and guest speakers every day so that you can get some great ideas about how to guide your business through this alternative universe that we’re all living through. If you’ve been watching any of the local media, you know that PR crises can take place. They go to the news.

Crisis 78

Crisis Local Facebook Social Media 78

Beyond PR

MARCH 21, 2016

To keep up with today’s media landscape, public relations professionals need to know not only who is going where, but also how to communicate more effectively with those journalists, bloggers, and influencers making moves.

Media 40

Media Fashion Financial Policies 40

Beyond PR

AUGUST 5, 2016

In How to Manage Media Relations at a High-Profile Event , my convention partner-in-crime Anna Jasinski shared media relations tips from #RNCinCLE and #DemsinPhilly. It was also an honor to see one of the nation’s top political reporters, Bob Schieffer, who sat down for a live interview with CBS Radio News. Get in on the action!

Marketing 40

Marketing Interviews Creativity Groups 40

Communications Conversations

AUGUST 31, 2018

I also really enjoy media coaching and teaching people how to shoot and edit videos on their phones. Using my storytelling skills that I’ve built up over my 18 year career in radio & TV but in a new way. Yet I don’t think the PR-Journalist relationship is over–especially at the local level. A lot of things.

Media 112

Media Journalism Report Video 112

Waxing UnLyrical

JULY 2, 2018

KPIs included local media interviews, toolkit downloads, and increased engagement at local chapter levels #measurepr. My degree is in mass comm and I went to school for a career in radio. Universities should teach Writing, Pitching, Attention to Detail, Measurement (of course), and… How to deal with Rejection.

Measurement 40

Measurement Nonprofit Education Social Media 40

PR Fuel

MARCH 17, 2020

Television and radio’s quick ads made it fall from favor for a few decades. Giving an interview about how you won the town’s barbecue competition. When the podcast or interview is published, you get free publicity. How to Get Your Story on the News. A Long-Term Strategy: Content Marketing.

Publicity 67

Publicity Small Business Advertising Advertising 67

Journalistics

NOVEMBER 20, 2014

Write for the school newspaper, sign up to DJ for your college radio station, or join the PRSSA (Public Relations Student Society of America). You should know how to use PowerPoint like a ninja before you leave school. Life After College (How to Get a Job). Get that experience now – it will save you time and effort later on.

Journalism 52

Journalism Sports Writing Meeting 52

PR Conversations

OCTOBER 27, 2023

So, for example, when television was invented journalists tended to use it like radio by simply televising someone reading the news rather than using pictures. I think that most public relations practitioners do what they know how to do. If that is what you mean, I strongly agree. They would have no shared principles or values.

Reputation 52

Reputation Social Media Internal International 52

Communications Conversations

MAY 3, 2016

He thrives on new challenges and knows how to turn connections into relationships. She’s done an extensive survey and in-dedpth interviews. Her current project is the promotion of a golf tournament for the USM student radio station, for which she has created sponsorship and player brochures and an advertisement.

Sports 0

Sports Leadership Internal International 0