Remove how-to-approach-industry-awards-in-2021
article thumbnail

Book Review: PR Technology, Data and Insights

Wadds Inc.

Is the public relations industry good at proving its value? That’s the shocking statistic cited by agency leader and academic Mark Weiner in PR, Technology, Data and Insights : Igniting a Positive Return on Your Communications Investment , a bracing call-to-arms for the industry to get serious on a data-driven approach.

article thumbnail

5 tips for running virtual events at scale

Stephen Waddington

Conferences and events don’t transfer easily to the web but the PRCA, Provoke Media and the Virtual PR Summit have thought hard about how to create successful virtual events. It is unlikely that many will return before 2021. It is unlikely that many will return before 2021. Photo by Kameleon007/iStock / Getty Images.

Web 87
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Demystify Your Data: Monetization Strategies for an AI-Driven World

Stern + Associates

Her accessible workshops and easily applied frameworks and management tools simplify the often complicated conversations about data and AI to help leaders learn how to maximize their data and AI investment returns. According to Barbara Wixom, Ph.D. According to Barbara Wixom, Ph.D.

Data 77
article thumbnail

Insights for nothing and KPIs for free?

Stephen Waddington

Gemma Moroney, co-founder, SHOOK If you’re looking to use data and insight to improve your communications strategy and tactics in 2021, where do you start? What would change their mind / behaviour Free/freemium: award libraries such as AMEC , APG , CIPR , PRMoment , PRCA , and PRWeek Paid: Cannes, Codec, Newswhip and Warc 3.

Survey 155
article thumbnail

First Award for DPR!

Karen Freberg

I got the news that DPR has won one of T AAA’s Most Promising Textbook Awards for 2021. I am truly honored to get this award. However, this award is *extra* special for me in so many ways. Who will be the next leader in PR as a leading practitioner in the industry? What does this mean exactly?

Writing 77
article thumbnail

The AI Gold Rush: Understanding & Unlocking the Potential of Generative AI for Business Growth

Stern + Associates

Read on to learn about the pioneers who are on the cutting edge of how organizations can better understand and leverage LLMs to save costs and boost creativity today. Read on to learn about the pioneers who are on the cutting edge of how organizations can better understand and leverage LLMs to save costs and boost creativity today.

article thumbnail

Rochelle L. Ford, APR, on Becoming a More Inclusive Communicator

PRSay

The 2021 theme, “ Black Family: Representation, Identity and Diversity ,” explores the African diaspora and the spread of Black families across the United States. Parke Gibson Pioneer Award. Here, she discusses her perspective on how diversity, equity and inclusion are shifting and how we, as practitioners, can join the movement.