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What Your PR Agency Won’t Tell You (But Maybe Should)

ImPRessions - Crenshaw Communications

And we’ll always spare clients the back-and-forth when negotiating for an interview or story. The limits of PR’s influence While PR agency teams work to help shape and manage a client’s reputation, they’re not always open about the limits of our work. We can influence, not control. It’s not sexy.

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5 PR Mistakes And What To Learn From Them

ImPRessions - Crenshaw Communications

Lack of preparation for a media interview. Broadcast and online media are filled with examples of mediocre executive interviews, missed opportunities, and even a few disasters. What if the spokesperson or expert still refuses, and an unsatisfactory interview results? Nonexistent or outdated crisis communications planning.

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The Unwritten Rules Of Technology Public Relations: A Beginner’s Guide?

Remote PR Jobs

The whole industry is based on trust -- brands trust consumer electronics agencies with their reputation, and journalists put their faith in PR professionals to provide them with relevant content. If you’ve arranged an interview or provided a sample, it’s OK to offer your help, but asking for coverage could backfire.

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How To Set Expectations In Public Relations

ImPRessions - Crenshaw Communications

No one wants to be negative, but a viewpoint grounded in experience and phrased constructively can go a long way in heading off trouble later. We call it a background interview because it is just that – an exchange to provide background for a future story. Unfortunately, those opportunities don’t always result in coverage.

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Things Your PR Firm Should Tell You (That You May Not Want To Hear)

ImPRessions - Crenshaw Communications

To the client, bad news or constructive criticism may feel uncomfortable, but an open channel of communications is key to a fruitful client-agency partnership. In most cases this means to face the reputation crisis with sound advice and appropriate action. After all, PR pros are in the communications business. How to face the music.

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Why You Should Hire a Crisis Communications Agency?

Prohibition

Prohibition PR is a full-service agency specialising in crisis communication, reputation management , and strategic messaging. With our wealth of media contacts and track record of good work, we’ll craft the perfect strategy to repair your reputation. A crisis can harm your reputation as well as your competitiveness.

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A Dummies Guide to Digital PR

5W PR

Information is constructed into conversations, and companies are able to speak directly to their target audience 24 hours a day, 7 days a week. Instead, in order to make the most impact, digital PR uses online strategies such as search engine optimization, influencer outreach, content marketing, and social media.