PRSay

FEBRUARY 7, 2024

While the PR and communications profession has continued to grow, many media companies keep cutting their workforces. Sherry, before your agency career, you worked as a reporter for trade publications as well as in local NYC TV news. Schwartz & Company, which was looking for an account person who knew sports and fashion.

Communications 192

Communications Sports Journalism Fashion 192

PRSay

OCTOBER 17, 2019

A distinguished corporate executive, Byrum traveled throughout the country living and working in California, Texas, Washington, D.C., before serving in progressively advanced roles at four Silicon Valley companies. He then moved to Texas, where he held corporate leadership roles for EDS Corp. in Plano and Trilogy in Austin.

Ethics 104

Ethics Financial Local Newspapers 104

PRSay

AUGUST 13, 2020

Dallas and Fort Worth, Texas, where I now live, and contributed my professional skills to local chapters of Indivisible and Black Lives Matter. According to a 2012 article in Public Relations Review , activists were practicing public relations some 80 years before companies began to appropriate and refine the concept.

System 189

System Public Affairs Employee Nonprofit 189

ImPRessions - Crenshaw Communications

MAY 18, 2018

For companies looking to differentiate themselves from the pack, PR (integrated with advertising and marketing) can help build a foundation of brand love. It is well documented that today’s rising generations value a company’s ethical stance and an authentic commitment to social responsibility. PR gives voice to brands.

Brand 149

Brand Branding Storytelling B2B 149

Ethical Voices

OCTOBER 16, 2023

Joining me on this week’s episode of EthicalVoices is Kelsey Bohl , the Senior Manager of Corporate Communications Press Office at Walmart. Right out of grad school, I started working at a company called CenturyLink as a lead product manager, helping lead new product development for the company. What’s that saying?

Ethics 80

Ethics Data Crisis Apparel 80

ImPRessions - Crenshaw Communications

SEPTEMBER 6, 2016

Teaming with the right non-profit can boost a company’s public relations efforts and thus, its public profile. When done well, social marketing programs can showcase corporate values, demonstrate commitment to community, and engage consumers, while providing needed resources for a group or cause. That’s a mistake.

Local 120

Local Corporate Groups Ethics 120

Mindful Marketing

JANUARY 16, 2022

As you may have seen in the 60-second spot from its feel-good campaign, Domino’s bought over $100,000 in gift cards from local restaurants and gave them to its own customers. Some of the ad text suggests an altruistic reason: “Domino’s wants to help the people and restaurants in our local communities.”

Local 80

Local Corporate Insurance Insurance 80

Sword and the Script

AUGUST 23, 2022

We continue to benefit from responsible reporting by our local newspaper.”. Traditional outlets are usually run according to ethical journalism principles.”. “We Media has become increasingly activist like and if you’re with a corporate brand, you’re instantly a target.”. Our regional outlets are pretty good.”. “We

Survey 138

Survey Media Report Journalism 138

Polaris

DECEMBER 11, 2014

When I graduated from Ivey back in the ’80s, reputation management and its kin, corporate social responsibility, were foreign concepts. I recall a finance class in first year when someone mentioned ethics. and the professor promptly wrote the word “ethics” in really tiny letters in a corner of the chalkboard.

Apparel 123

Apparel Media Ethics Interviews 123

Communications Conversations

MARCH 29, 2019

So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. Courtney landed her permanent role off a 6-month social media internship in the Corporate Communications department at UnitedHealth Group. I’m quite certain Alison will find herself in a senior leader role very soon.

Social Media 128

Social Media Agriculture Marketing Media 128

Ethical Voices

JANUARY 22, 2024

He discusses a number of important ethics issues, including: What to do when your client asks you to besmirch the competition How to effectively and ethically build trust What to do when employees, clients and partners break your trust Why don’t you tell us a little bit more about yourself and your career?

Ethics 77

Ethics How To Training Employee 77

Mindful Marketing

AUGUST 23, 2019

Those impressions may be changing, though, thanks to a bold pronouncement by leaders of some of the world’s biggest companies. based nonprofit comprised of “chief executive officers of America’s leading companies ,” issued a Statement on the Purpose of a Corporation. ” Those are nice sentiments.

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Corporate Community Nonprofit Banking 50

Ethical Voices

DECEMBER 12, 2022

While I was a bit under the weather from a cold, Rebecca provided ethics insights on a number of topics, including: . How many companies are delivering on their value-led commitments. The two things every ethical communicator must embrace. Addressing the diversity quota dilemma and tokenization. For me, it’s a real flag.

Ethics 73

Ethics Brand Branding Internal 73

Ethical Voices

FEBRUARY 20, 2023

She discusses a number of important ethics issues, including: What to do when your employer doesn’t let you act in true faith How to make land acknowledgments more than a performative action The importance of cultural contexts Tell us about yourself and your career? What is the most difficult ethical challenge you ever confronted at work?

Ethics 81

Ethics Community Conference System 81

Ethical Voices

AUGUST 29, 2022

He discusses a number of important public relations ethics issues including: What to do when a client asks you to hide their identity as part of a coalition. How to make sure your employees understand how you value ethics. I was the managing editor of the local business journal here in Nashville before joining a local PR firm.

Ethics 91

Ethics Groups Handbook Education 91

Stephen Waddington

DECEMBER 30, 2019

Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. Each corporate PRCA member will be expected to engage with a local school each year. In 2019 purpose continued to emerge as a theme in corporate leadership as a means of reconnecting organisations with society. What we do 5.

Government 103

Government Education Print Ethics 103

PR Conversations

JULY 14, 2016

Seeking value and deeper insight into a company’s long-term sustainability objectives and activities, attentive consumers and investors want to know that the company they are supporting is not profiting at the expense of the environment or people (such as employees or related communities). negative publicity; and. irrelevant claims.

Ethics 40

Ethics Guidelines Handbook Local 40

PR Conversations

JULY 14, 2016

Seeking value and deeper insight into a company’s long-term sustainability objectives and activities, attentive consumers and investors want to know that the company they are supporting is not profiting at the expense of the environment or people (such as employees or related communities). negative publicity; and. irrelevant claims.

Ethics 40

Ethics Guidelines Handbook Local 40

PR Conversations

JULY 14, 2016

Seeking value and deeper insight into a company’s long-term sustainability objectives and activities, attentive consumers and investors want to know that the company they are supporting is not profiting at the expense of the environment or people (such as employees or related communities). negative publicity; and. irrelevant claims.

Ethics 40

Ethics Guidelines Handbook Local 40

Communications Conversations

FEBRUARY 6, 2018

That work ended a couple years ago, but I knew I wanted to stay closely connected with Heidi so I invited her to be a part of a corporate communicator mastermind group I manage. My current role is a very unique and interesting position because I am able to collaborate with many different people across the company and create connections.

Energy 68

Energy Corporate Travel Internal 68

Maxim Behar

OCTOBER 15, 2023

But in the end, the truth is that we who do business with this and seriously advise large international companies do our job the same way our colleagues in Germany, France, and the UK do theirs. Then we'd go with a friend and give that money for boza and sweets at the local bakery, which now is a supermarket. Maxim: Relatively well.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Waxing UnLyrical

OCTOBER 10, 2012

Newspapers and other media have become inured to my frequent “letter to the editor” assaults, most of the time wisely choosing to ignore my comments on ethical misbehavior and/or lack of transparency in governmental or business affairs. What’s really in that liquid that’s seeping into the local water supply? (My

Publicity 92

Publicity Ethics Nonprofit Local 92

Maxim Behar

MARCH 12, 2024

A tiny portion of PR is designed to serve corporations’ CEOs and senior management. He can do that on his own, or some local journalist can do that for him for a small amount of money, or his teenage kid can do it for free. PR companies still succumb to their clients’ demands to slander their competitors or somebody else.

Ethics 64

Ethics Social Media Local Corporate 64

Sword and the Script

DECEMBER 20, 2022

c) More companies create their own content and channels to reach audiences instead of traditional media channels. d) Influencer marketing to cool off as far as the amounts of money companies are paying influencers.”. There is a new corporate scenario that directly impacts all audiences and communication channels.

Marketing 189

Marketing Content Marketing Data Social Media 189

MaccaPR

SEPTEMBER 16, 2014

The Public Relations Society of America (PRSA) has declared this September as "Ethics Awareness Month," complete with "The New Era of Authenticity" as a theme. There’s also a Google+ Hangout on PR ethics, webinars and a #PRethics hashtag. Can you put your spin on it?".

Ethics 133

Ethics Publicity Pharmaceuticals Corporate 133

Ethical Voices

MARCH 28, 2022

She provides strategic public relations planning and execution to both companies and marketing and PR agencies. Ellen addresses a number of important ethics issues including: What to do when your ethical values diverge from your employer’s values? Then I went back to corporate America. Ethics is very important to me.

Ethics 52

Ethics Strategy Real Estate Local 52

Deirdre Breakenridge

JUNE 27, 2018

For many companies today, being global describes far more than the geographies in which they operate. Unlike before, corporate action isn’t just lobbying for laws and regulations that increase their profits. Today, companies are compelled by their consumers to do more for society’s common good. Pay attention to ethics.

Marketing 164

Marketing Ethics Local Technology 164

PR Conversations

OCTOBER 27, 2023

Other publics also seek consequences from an organization that the organization might prefer not to provide—such as a pharmaceutical company producing an orphan drug that might cure a disease but is not profitable. Publics consist of people who are affected by the consequences of an organization’s behaviour—either positively or negatively.

Reputation 52

Reputation Social Media Internal International 52

Communications Conversations

MAY 3, 2016

Focused on the world of financial and corporate communications, club membership and participation in its SOJC stock index has increased 50% under his leadership. Bobby is poised for a career in corporate communications. Her hardy work ethic and commitment to the school’s PRSSA/PRCA chapter has been apparent.

Sports 0

Sports Leadership Internal International 0

5W PR

JANUARY 31, 2024

Technology Public Relations (Tech PR) involves managing and enhancing the public image of technology-related companies and products. Crisis Management PR: Addresses and mitigates potential damage to a tech company’s reputation during challenging situations or crises. This is especially effective for consumer technology products.

Technology 78

Technology Product Launch Crisis Management Case Study 78

PR Conversations

MAY 1, 2017

Or the crisis plan is siloed in some hidden corporate corner completely out of date. Beyond this focus on public relations practitioners, I concur with your thinking concerning how additional research relating to languages of grief (loss) within corporate communications (internally and externally) would be valuable.

Crisis 63

Crisis Crisis Management Leadership Training 63

Ethical Voices

OCTOBER 3, 2022

She discusses a number of important PR ethics issues including: What to do when you are uneasy with your company’s growth strategy? I spent the first half of my career in corporate, doing marketing and public relations for really large companies. What is the most difficult ethical challenge you ever confronted at work?

Ethics 79

Ethics Nonprofit Community Local 79

Maxim Behar

JULY 2, 2023

Driving every morning to my company, to my office, which is the largest in Bulgaria and the most influential one, having fun, expecting to see and meet young and intelligent people, to meet my clients and to work very hard on my client’s projects, as I do and as I said for almost 30 years.

Ethics 52

Ethics Internal International Course 52

PR Fuel

JUNE 5, 2020

Do you want your business to gain more publicity in your local area or online? It will also be able to generate interest through a catchy and relevant headline, plenty of quotes, a strong call to action, and of course leave your company’s contact information. Then it may be time for you to write a press release. Credibility.

How To 98

How To Ethics SEO Guidelines 98

Communications Conversations

JULY 23, 2019

But, you just can’t have an event recognizing the best of our industry and completely exclude the people in corporate, non-profit and solo settings. who work for corporations or non-profits or are solo practitioners that I believe deserve the spotlight (some nominated by me; others nominated by friends). “Nerland Co.

Transportation 122

Transportation Social Media Corporate Agency 122

Stuart Bruce

SEPTEMBER 16, 2017

We bought our first Amazon Echo just under a month ago and since then I’ve been having fun figuring out how we can use it for the family and thinking about the potential uses of voice interfaces for public relations and corporate communications. Idea 3 – Use Alexa for corporate storytelling or training by creating interactive skills.

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Google Corporate Local Privacy 111

Maxim Behar

JANUARY 5, 2021

And during this visit I was having a cup of coffee standing in the LA office of Hill+Knowlton with the local CEO. Howard Paster, then Global President and CEO of the world's largest PR corporation, sent me an email the next day and invited me to meet with Terence Billing, the company's Executive Vice President. And of course.

Hotels 52

Hotels Meeting Local Fashion 52