Sword and the Script

OCTOBER 25, 2022

90% of comms pros surveyed say their work has changed some, and of those, 50% say communications work has changed significantly. Most communicators say the volume of work has grown, but so too has the variety of work. Those who said communications work has “changed very significantly,” wrote: 1. Proven business value.

Communications 126

Communications Crisis Internal International 126

Stuart Bruce

MARCH 14, 2018

PR and corporate communications recruitment firm VMA Group today published a new research report on ‘communicating in an integrated world’. How important it is, how it’s the future, it’s one of the biggest challenges facing corporate communications, the difficulty of proving its ROI, lack of digital and social skills etc.

Corporate 115

Corporate Communications Pinterest Public Affairs 115

Stephen Waddington

AUGUST 11, 2019

Dominic Cummings’ blog provides first hand insight into one of the smartest thinkers in modern communications. I’ve become obsessed in the last few weeks with deconstructing the communications around the EU Referendum in 2016. It’s one of the greatest marketing and public relations campaigns of my lifetime.

Communications 96

Communications Ethics Public Affairs Government 96

PRSay

MAY 16, 2018

With that sage advice, it comes as a surprise that only six percent of MBA programs require any communications courses. They presented this research during a panel discussion at the Institute for Public Relations’ (IPR) Bridge Conference in Washington, D.C. But content variety remains.”.

Communications 117

Communications Public Affairs Crisis Communications Reputation 117

Critical Mention

NOVEMBER 7, 2019

Englander Knabe & Allen (EKA) is a strategic communications firm in Southern California that specializes in assisting organizations with reputation issues, media strategy and implementation. EKA is a leader in providing public and private sector experience and assistance when making critical decisions.

Communications 81

Communications Crisis Communications Media Crisis 81

Deirdre Breakenridge

MARCH 23, 2016

Sure, CEOs are far less likely to be wooed than a Tinder date, but there are certain steps you can take to put the odds in your favor when communicating PR results, why they’re important, and how you’ll evolve your strategy based on those findings. Communicators can be verbose, and we sometimes layer in too much irrelevant information.

Communications 150

Communications How To Analytics Public Affairs 150

Cision

SEPTEMBER 14, 2016

Communicators today must measure the results of their efforts in an integrated manner, incorporating paid, earned, shared and owned media. The International Association for the Measurement & Evaluation of Communications (AMEC) has a new Integrated Evaluation Framework that offers a clear, focused process to help you quantify impact.

Communications 0

Communications Banking Measurement Public Affairs 0

ImPRessions - Crenshaw Communications

NOVEMBER 15, 2018

Its strategies are right there in the first words of the title – Delay, Deny, and Deflect. But one detail that interested communicators was that it brought on PR agency Definers Public Affairs to run political-style oppo against competitors like Google and Apple. If you lose, I win. So, was Definers ethical?

Facebook 224

Facebook Ethics Public Affairs Privacy 224

Cision

JUNE 23, 2016

A lot has changed in that time, especially in how companies, associations and organizations approach public affairs and government affairs. Our history is grounded in public affairs – helping to influence some of the most challenging public policy debates in the country. and in local communities.

Public Affairs 227

Public Affairs Local Education Policies 227

Onclusive

APRIL 4, 2023

For PR and Communications teams, analyzing audience sentiment towards your CEO can be vital for crisis detection and understanding brand perception. As communications and PR teams, we often act as brand guardians and must fortify the perception of key figures within our organization to maintain credibility.

Reputation 195

Reputation Corporate Brand Branding 195

Doctor Spin

FEBRUARY 22, 2024

PR professionals craft compelling narratives and critical messages that resonate with stakeholders , influencers , and publics , and they disseminate these through various channels, including traditional media, social media , and direct communications. Building trust and credibility is another crucial objective of public relations.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

NewsWhip

JULY 14, 2020

Darika: MHP + Mischief brings together more than 200 strategic communications professionals with expertise spanning areas from consumer and corporate comms to financial PR, health communications, policy and crisis. And we got to work on an answer and strategy for that. We recently had a conversation with a public affairs client.

Data 176

Data Public Affairs Engineering Pharmaceuticals 176

Bianchi Biz Blog

FEBRUARY 8, 2024

Or navigating public affairs with the European Union? Bianchi PR has been the Detroit automotive/mobility member of the Public Relations Global Network since 2014 and in the 10 years since joining, has worked with many of its partner agencies to give clients expert local PR assistance when and where they needed it.

Automotive 89

Automotive Local Public Affairs Agency 89

5W PR

AUGUST 27, 2021

Public relations, at its core, is a communications industry that strives to maintain a positive public image for brands and corporations, to create brand awareness, to foster mutually beneficial relationships between clients and their audiences, and more. Interns in Public Relations. PR Account Executives.

Publicity 88

Publicity Public Affairs Crisis Management Employee 88

Sword and the Script

AUGUST 18, 2020

Professional communicators that have worked on similar messages know these things go through all sorts of review. Often the final result reflects an executive preference, but the communicator becomes the conduit. We dug into this in the 2020 JOTW Communications Survey this year. Give our services a try. for this question.

Ethics 104

Ethics Communications Survey Public Affairs 104

Sword and the Script

JUNE 16, 2020

Storytelling is a powerful means of persuasion; it can be both a strategy, as in an overall narrative but it also can be a tactic, like using vignettes; here’s what a recent survey found. So, it’s no surprise then that storytelling has surfaced as a top tactic in the annual JOTW Communications Survey for the last three years.

Storytelling 131

Storytelling Communications Survey Case Study 131

Maxim Behar

MAY 12, 2021

M3 Communications Group, Inc. The creative projects, with which M3 Communications Group, Inc. The second prize was awarded for the "Future of Mobility" forum for Shell Bulgaria and the third prize was awarded for the Davos Communications Summit , held in an online format. M3 Communications Group, Inc. 12.05.2021.

Groups 52

Groups Communications Public Affairs Internal 52

Landis PR

JULY 31, 2023

This has created both an opportunity and a potential point of concern for professional marketers and communicators who are wondering: Do the benefits of AI outweigh the threats? Erin agreed adding, “AI is not a way to be lazy”—but a tool to make us more efficient and free up time for research and client strategy.

Communications 97

Communications Marketing Pitching Technology 97

PRSay

NOVEMBER 2, 2017

Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. And nine out of 10 acknowledged more training in core communications disciplines is merited.

Communications 120

Communications Case Study Training Reputation 120

Stephen Waddington

JUNE 20, 2022

It took less two weeks to discover that there was a more fundamental issue and gap in research literature to make the case for the contribution of public relations to organisational decision making and strategy at a management level. Herein lies the challenge in studying public relations. What is public relations?

Publicity 190

Publicity Study Public Affairs System 190

PRSay

JUNE 7, 2023

But the actual work of reporting — and ensuring that public-facing content is accurately and ethically sourced, as well as factually correct — will be the work of humans for some time to come. That’s why Bospar sponsored a San Francisco Press Club panel covering the impact of AI in the newsroom, titled “AI + Journalism=?”

Journalism 155

Journalism Public Affairs Ethics Technology 155

PRSay

APRIL 8, 2019

For each issue, the editors of Strategies & Tactics ask PRSA members a “Question of the Month.” In honor of April being APR Month, we posed the following question: “Why did you decide to pursue Accreditation in Public Relations?” Chief Marketing Officer and VP, Marketing and Communications, Renown Health. Paul, Minn.

Public Affairs 146

Public Affairs Healthcare Ethics Corporate 146

Landis PR

APRIL 29, 2024

According to the people of Finland, communications is the world’s most powerful tool for change. In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. For us, communications is the world’s most powerful tool for change.

Radio 64

Radio Pinterest Television Government 64

Cision

APRIL 26, 2016

Ashley Simmons, director of communications at the Telecommunications Industry Association, says you must first develop a plan for how you will achieve your goals. What drew you to the field of public relations and communication? What are some of the key components of a successful communication strategy?

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

Stuart Bruce

JULY 15, 2014

Yesterday, the Financial Times published the fifth FTSE350 Boardroom Bellwether survey which revealed that almost half the boards of the UK’s largest public companies have not discussed their social media strategies in the past 12 months.

Social Media 132

Social Media Public Affairs Media Crisis Communications 132

Doctor Spin

FEBRUARY 14, 2024

Public relations vs marketing—what are the differences? Public relations (PR) and marketing are closely related, but few know the differences. Some organisations have Communications Departments for their public relations needs and some have Marketing Departments for their promotional needs.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Cision

JUNE 1, 2016

In this interview, Susannah discusses the importance of listening carefully to those around you, why you can’t rely on guesswork when developing a communication strategy and how learning about your audience will improve your communication. How has the public affairs industry changed since you started that organization?

Public Affairs 120

Public Affairs Community Strategy Energy 120

Cision

JUNE 13, 2016

So how can you ensure your grassroots communication is making an impact? ET Cision’s Mark Reilly and public affairs campaign strategist Mike Panetta of Beekeeper Group will discuss how to not only reach your audience, but motivate them to take action. Want more great tips on improving your grassroots communication?

Communications 120

Communications Social Media Meeting Public Affairs 120

Cision

MAY 12, 2016

Before you can build a strong communication strategy, you must do the research. Without insights on your industry and audience, you won’t know how to communicate effectively. Nick Gourevitch, partner at Global Strategy Group, says you can’t rely on your gut instinct when it comes to delivering impactful communication.

Public Affairs 120

Public Affairs Groups Social Media Analytics 120

Critical Mention

FEBRUARY 4, 2020

There are lots of useful public relations and communication news sources one can benefit from across the internet. Hunter PR is a wonderful strategic and creative communications partner that helps brands by creating strategic programming, content and relationships that foster consumer attention to brands. BIGfish Communications.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

Reputation Us

OCTOBER 12, 2015

A solid communications strategy starts with prioritizing your internal audience. One of the most overlooked types of communications for companies is addressing their internal audience. In my 22 years of professional business experience, I have rarely seen a client have really solid internal communications.

Employee 60

Employee Communications Public Affairs Internal 60

Stephen Waddington

JUNE 28, 2018

We know one of the greatest challenges for PRs and communicators is getting an up-to-date and informed 360 degree view and perception of the brands they work on. The challenge of context and communication Imagine being at the centre of the turmoil surrounding TSB at the moment. By Joanna Arnold.

Communications 60

Communications Public Affairs Government Reputation 60

PRSay

FEBRUARY 3, 2023

Her public service centered on children’s issues and PR education. Boswell was a member of Emory University’s Public Affairs Advisory Council. Grady College of Journalism and Mass Communication at The University of Georgia in cooperation with PRSA Georgia. Born in Spartanburg, S.C., Born in Spartanburg, S.C.,

Public Affairs 78

Public Affairs Government Journalism Banking 78

Cision

MARCH 30, 2016

In this interview, he shares the pitch that got him the most coverage, his strategies for building relationships with the media and why social media is so important. Given my background and our legislative successes, I feel like we are in a unique position to expand our public affairs practice. . Is it shocking?

Public Affairs 120

Public Affairs Policies Pitching Hotels 120

PRSay

OCTOBER 12, 2016

In September, 2015, Volkswagen suffered the wrath of the global community after disclosing that the company’s diesel cars were designed to cheat on tailpipe-emissions tests. In an interview with the New York Times , Hans-Gerd Bode, Volkswagen’s communications chief described the crisis as a “tsunami.” Sign up here.

Big Data 60

Big Data Crisis Communications Data Crisis 60

PRSay

MAY 23, 2022

FGS Global provided pro-bono communications and legal support to Minnesota Attorney General Keith Ellison and his team in their successful prosecution of Derek Chauvin for the murder of George Floyd. How can communicators play a role in stopping it from spreading? What were some of the FGS team’s daily activities during the trial?

Ethics 143

Ethics Public Affairs Television Social Media 143

Reputation Us

JULY 26, 2019

That is, we take the important responsibility of safeguarding your reputation via internal and external strategy and ongoing communications. The RepUs CRO role includes (but not limited to): Developing and implementing an integrated communication policy actively embedded in your organization’s overall business strategy.

Reputation 68

Reputation Public Affairs Policies Corporate 68