Shift Communications

JANUARY 30, 2020

For communicators, managing the razor-thin line between sharing important details and inciting widespread panic requires a delicate balance. When there are often more questions than answers, seemingly straightforward communications exercises can result in unexpected consequences. Consistency in messaging is also a key consideration.

Trends 127

Trends Publicity Communications Tourism 127

ImPRessions - Crenshaw Communications

JULY 21, 2021

Yet I admit to following the billionaire space race, if only to observe the comms strategies behind each brand. His goal is to launch space tourism as a global industry, period. He’s his own best brand spokesperson, and he always delivers. appeared first on Crenshaw Communications. Who’s coming out on top?

Tourism 310

Tourism Travel Government System 310

Cision

JUNE 21, 2016

Instead of polishing up your resume and social skills only after you’ve decided to look for a new job, experts advise that you pay attention to your personal brand year-round. A personal brand is like any other brand. And, there’s always a brand promise – that is, what the brand says it will do for or give customers.

Brand 189

Brand Branding Real Estate Tourism 189

Maxim Behar

JULY 26, 2021

According to Behar, Bulgaria should not have visas for tourists, but rather advertise its tourism more and appoint a minister of branding, who is more than needed now than ever. In this way, they develop their tourism and support themselves. You have caught a good trend - the future of health tourism. We are adamant.

Tourism 52

Tourism Hotels Brand Branding 52

Cision

MARCH 25, 2016

Nearly every brand is on social, but 48 percent of the communication professionals manning those channels feel the risks of a crisis outweigh the benefits social provides. Brands can’t control the message on social. Here are the two most important questions to ask your crisis communication team during a real-time crisis: 1.

Brand 120

Brand Branding Crisis Communications Crisis 120

Critical Mention

OCTOBER 15, 2020

This year has been one of the most volatile in recent memory, forcing PR and communications pros to adapt and devise new strategies on the fly to deal with the COVID-19 pandemic and its effects. Not only will a podcast give you the opportunity to put a solid voice to your business, but you can also build brand credibility in your industry. .

Tourism 186

Tourism Radio Travel Social Media 186

PRSay

OCTOBER 27, 2017

The impact of the digital revolution on the traditional communications profession has been well documented. And for communicators, the opportunity to credibly engage is boundless. Torres advised communicators to become a “go to” person in their organization, not a “go do” person. Applying critical analysis skills.

Leadership 113

Leadership Communications Hotels Tourism 113

Newsfile

SEPTEMBER 27, 2023

7 Ways to Leverage the Power of the Fall Season in PR & Press Releases Fall-themed PR & press releases can help your company leverage the autumn season to boost its news reach and communication efforts. Click thumbnail image below to view press release During this time, many brands offer fall promotions and products.

How To 95

How To Tourism Fashion Travel 95

Maxim Behar

FEBRUARY 21, 2022

The communications expert Maxim Behar proposed in an official letter to the Bulgarian Prime Minister Kiril Petkov the Government of the Republic of Bulgaria to buy all the rights to the slogan "Bulgaria - Dream Area" , which he created and registered years ago, for 1 euro. This is just a suggestion.

Government 52

Government Tourism Internal International 52

Newsfile

SEPTEMBER 28, 2023

7 Ways to Leverage the Power of the Fall Season in PR & Press Releases Fall-themed PR & press releases can help your company leverage the autumn season to boost its news reach and communication efforts. Click thumbnail image below to view press release During this time, many brands offer fall promotions and products.

How To 93

How To Tourism Fashion Travel 93

Presspage

NOVEMBER 29, 2022

It generates economic growth and facilitates trade and tourism. With the continuously growing expectations of the public, companies in aviation have now entered a new reality where more than ever they need their communications departments to take charge and protect their brand. It brings people, cultures and businesses together.

Storytelling 78

Storytelling Tourism Crisis Strategy 78

Bianchi Biz Blog

FEBRUARY 1, 2024

In this first blog post in the series, Judy Kuramata of Integrate Communications describes the business and communications environment in Tokyo, Japan and offers advice on navigating her home market. Effectively navigating Japan’s communications and PR landscape demands a nuanced approach.

Marketing 108

Marketing Newspapers Print Local 108

Prakkypedia

JULY 8, 2014

So you’ve just landed a new corporate communications role. And naturally, I’ve been focused on all the things a good corporate communications manager should have in place. My five things to address in your first week as a Corporate Communications Manager: 1. Is there an existing communications strategy? Congratulations!

Corporate 107

Corporate Communications Guidelines Policies 107

Ethical Voices

SEPTEMBER 26, 2022

The most important ethics priority for healthcare communicators. Then of course, like any good Orlandoan, I worked in travel and tourism. I did a stint in the nonprofit sector, which I want to say, if you really want to get to know a community, the nonprofit sector is something you should do. I started in cable television.

Healthcare 68

Healthcare Ethics Communications System 68

Deirdre Breakenridge

AUGUST 26, 2014

Some PR professionals integrate their communications skills with specific vertical industries, pursuing jobs that focus on relevant sector subject areas. While communications may be your forte, with strengths such as writing, creativity, organization and research, your passion might be for something else altogether.

Industry 316

Industry Fashion Travel Tourism 316

Cision

JANUARY 21, 2016

How did Scott’s team keep the state’s tourism afloat? They turned to their crisis communication plan and Cision Global Insights At the recent “ Prepare for Crises Lurking Beneath Your Brand ,” Scott Peacock and Cision’s K.C. Brand: Finally, I looked at the topic context inside out.

Crisis 120

Crisis Tourism Hotels Crisis Communications 120

PRSay

JANUARY 29, 2019

18 talk to PRSA Dallas , the company’s head of global employee communications tackled a recurring challenge in today’s information-heavy world: how to keep your audience invested and interested in your work. Her tip to making most out of your 111 words: Embrace your BLOT, even in other written communications. During a Jan.

Tourism 150

Tourism Employee Web Travel 150

Cision

DECEMBER 22, 2016

Caroline Michaud, Vice President of Corporate Communications and Public Relations at PHG Consulting, says to be competitive, clients must determine their specific brand and strategically position themselves in the marketplace. What are some of the biggest PR challenges travel brands and companies face? Words matter.

Tourism 120

Tourism Travel Conference Crisis 120

Doctor Spin

MARCH 1, 2024

In-house communications departments. Nonprofits often have PR departments or hire PR professionals to manage their communications and outreach efforts. Local, state, and federal government entities often hire entry-level PR professionals to handle public relations and communications tasks. Corporate communications teams.

Publicity 52

Publicity Public Affairs eBook Nonprofit 52

Victorious PR

FEBRUARY 8, 2023

PR stands for public relations, and PR is all about communications, persuasion, and image. More and more organizations are turning to top PR agencies to help them craft their narratives, build their brand, and be seen in a world where everyone is fighting for visibility. It can also help you share that brand with a much wider audience.

Industry 52

Industry Real Estate Healthcare Tourism 52

Cision

JANUARY 19, 2016

So how can brands prepare when local events turn into national and global crises in mere seconds? During “ Prepare for Crises Lurking Beneath Your Brand ,” Scott Peacock and Cision’s K.C. And if a community member or media outlet refers to another term, gently remind them, as Scott often does in the webinar, of the right terminology.

Crisis 120

Crisis Tourism Local Crisis Management 120

Victorious PR

FEBRUARY 8, 2023

PR stands for public relations, and PR is all about communications, persuasion, and image. More and more organizations are turning to top PR agencies to help them craft their narratives, build their brand, and be seen in a world where everyone is fighting for visibility. It can also help you share that brand with a much wider audience.

Industry 52

Industry Real Estate Healthcare Tourism 52

Victorious PR

FEBRUARY 8, 2023

PR stands for public relations, and PR is all about communications, persuasion, and image. More and more organizations are turning to top PR agencies to help them craft their narratives, build their brand, and be seen in a world where everyone is fighting for visibility. It can also help you share that brand with a much wider audience.

Industry 52

Industry Real Estate Healthcare Tourism 52

Critical Mention

SEPTEMBER 24, 2020

Tracking earned media is essential for PR pros, communications experts and marketers because it can help them to amplify brand awareness and build strategies for the future. Jessica is a marketing professional in the hospitality and tourism industry with a passion for content creation and digital marketing strategies.

Examples 130

Examples Transportation Media Tourism 130

Burrelles Fresh Ideas

MAY 23, 2023

Beach and Coastal Tourism: Coastal areas, such as beaches, lakes, and resorts, often see a surge in visitors during the summer. In response, hotels and airlines are implementing eco-friendly practices and promoting sustainable tourism initiatives. Admittedly, some travel segments, like flying, hotel stays, restaurants, etc.,

Travel 40

Travel Tourism Airlines Hotels 40

Cision

MARCH 28, 2016

A crisis can strike your brand at any moment on any social media platform. And no matter the scenario — data breach, employee scandal or hashtag hijacking — your brand will almost immediately find itself under scrutiny. So how can your brand share its side of the story? Ready to prepare an active strategy?

Crisis 120

Crisis Tourism Crisis Management Energy 120

Katie Paine's Measurement Blog

MAY 23, 2023

They want to be known as a world-class business and tourism destination on par with their neighbors to the east, Abu Dhabi and Dubai. The outcome metrics The long-term outcome measures will obviously be changes in both business investment and tourism dollars.

Tourism 52

Tourism Analysis Measurement Google 52

PRSay

APRIL 19, 2023

Souza is a speaker at PRSA’s Travel and Tourism Conference, held June 20-23, 2023, at the Monona Terrace Community and Convention Center in Madison, Wis. ” Ahead of his luncheon keynote, Souza discusses how his interest in photography developed and what PR professionals need to know about communicating through images.

Travel 66

Travel Tourism Storytelling Newspapers 66

Communications Conversations

JULY 22, 2016

Heck, some brands are going to an (almost) all-video newsfeed (ah-em, Oreo ). But, thanks to a new piece of functionality recently rolled out by Facebook, brands still have an opportunity to immerse their fans using PHOTOS like never before. So why aren’t more brands jumping on this bandwagon? Enter Facebook 360 photos.

Facebook 60

Facebook Brand Branding Tourism 60

Maxim Behar

MAY 21, 2023

Behar, who is the owner and CEO of an award-winning European PR corporation, M3 Communications Group , told SNA that one of the unique sides of the beautiful country of course is the unique cuisine. Making Seychelles better branded reflects not only on tourism, but also on businesses, and investments.

Tourism 52

Tourism Writing Education Corporate 52

Maxim Behar

DECEMBER 20, 2020

21.12.2020 The world-famous PR expert is the first to start Manager News’ series, which tracks trends, analyzes and forecasts for 2021, based on changes in business, marketing and communications following the pandemic. - How does the language of communication change under the influence of the COVID crisis?

Tourism 52

Tourism Transportation Construction Crisis 52

Cision

JULY 5, 2016

Brands must build a loyal, engaged community to cut through the noisy, overcrowded market place and have an impact. Brands must go beyond simply posting and hoping for responses. The Swedish Tourism Bureau did just that with their campaign, The Swedish Number. Content is the core layer of communication.

Tourism 149

Tourism Community Data Tools 149

Cision

MAY 11, 2016

Brenda Urban, director of communications at Klick Communications, says communication professionals must seek out brands that they love and are excited to work with. What are you most excited for in your new role as director of communications at Klick Communications? What did you learn from that experience?

Television 120

Television Travel Tourism Pitching 120

Cision

JULY 13, 2016

In this interview, Nick discusses how to approach integrated communication, why print may still have a place in your strategy and how to build relationships with reporters. I am most excited to jump in and help run our leisure tourism campaigns. What are the biggest PR and marketing mistakes brands make? Is there a downside?

Print 120

Print Tourism Transportation Film 120

PRSay

SEPTEMBER 22, 2016

While some of my colleagues, especially in the travel and tourism industry, are enamored with the glitz and glamour that often comes with media relations, I prefer working from the inside out. Focusing on internal communications allows me to help my organization and clients build their brands. Who’s affected by this dilemma.

Ethics 60

Ethics Tourism Real Estate Privacy 60

Communications Conversations

FEBRUARY 21, 2020

This usually involves coming up with creative ideas to sell the city of Richfield and promote tourism (i.e., I work with the wonderful Kellie Weiland on Sleep Number’s Employer Brand work. This is a group of senior-level communicators at the biggest companies in town (General Mills, Toro, Medtronic, etc.) 11: 44 a.m.:

Social Media 157

Social Media Media LinkedIn Tourism 157

Maxim Behar

SEPTEMBER 13, 2023

It has great people, not to mention beaches and mountains and spa tourism. The second is us businesspeople, especially in the communications business, who still have at least a tiny understanding of this. I saw that the Deputy Prime Minister, Maria Gabriel, had called a meeting on “Brand Bulgaria” or so to hear different opinions.

Tourism 64

Tourism Government Crisis Meeting 64