Onclusive

APRIL 22, 2021

The best way to prepare for a crisis is to invest in a crisis communications response and management program. In a time of crisis, communicators need to act decisively and quickly with transparent responses. However, with structure, you can put together an effective crisis communications plan. Listen, listen, listen!

Crisis 195

Crisis How To Crisis Management Crisis Communications 195

5W PR

MAY 25, 2023

Therefore, it’s important for companies to have a plan in place to address and respond to fake news about their brands online. After all, responding to fake news about a brand online requires a proactive and strategic approach. Being Transparent Companies should be transparent when responding to false information.

Brand 88

Brand Branding Crisis Communications Reputation 88

Onclusive

DECEMBER 28, 2021

As a data science company, Onclusive is known for our unique and unexpected insights from comprehensive media monitoring and PR Attribution. The poll respondents include in-house communicators and PR teams from companies of all sizes, large and boutique PR agencies, freelance PR professionals, and the C-suite.

Industry 221

Industry Crisis Management Measurement Data 221

Onclusive

NOVEMBER 8, 2023

Originally Published August 23, 2017; Updated August 9, 2021 ; Updated November 2023 PR is always evolving. If the past few years have shown us anything, it’s that the way we work and live is changing, including the job description of the PR professional. What do the responsibilities of PR really entail, though?

Training 195

Training Media Training Reputation Crisis Communications 195

5W PR

OCTOBER 10, 2023

Understanding why social media is so attractive to consumers is key to leveraging it for PR success. Tailor the PR efforts accordingly. Engage with the audience genuinely, respond to comments and messages promptly, and address concerns openly. Adjust the PR strategy based on what works and what doesn’t.

Social Media 88

Social Media Consumer Media Crisis Management 88

Sword and the Script

AUGUST 1, 2022

More than three-quarters of respondents (78%) say the volume of work has increased – and one in three say it’s increased significantly. The volume of comms work has grown and changed, according to the 482 respondents to the fifth annual JOTW Strategic Communications Survey, which is being released today. Top three comms challenges.

Survey 129

Survey Communications Measurement Internal 129

Onclusive

AUGUST 9, 2021

PR is always evolving. If the past 2 years have shown us anything, it’s that the way we work and live is changing, including the job description of the PR professional. See how many fall under your current role or save this list of PR responsibilities for the next time you’re updating yours or a report’s job description.

Training 370

Training Media Training Reputation Crisis Communications 370

Burrelles Fresh Ideas

JANUARY 30, 2024

This post is the first of our new monthly roundup series, where once a month, we’ll identify hot topics that PR pros and communicators should be aware of, along with our own takes on them. Our take: Top-notch communications and PR professionals know that now is always the best time to prepare for a crisis — before it happens.

Ethics 96

Ethics Crisis Transportation Airlines 96

Ronn Torossian

APRIL 18, 2016

Crisis management and communication is the most common PR function known to the public. This is because, unfortunately, many brands do not call on PR specialists until tragedy strikes. The post Responding to Crisis appeared first on 5WPR CEO Ronn Torossian Founder's Blog.

Crisis 150

Crisis Crisis Communications Crisis Management Reputation 150

5W PR

AUGUST 25, 2023

Navigating PR challenges in the women’s health and wellness space can be particularly complex and sensitive due to the intimate nature of the topics involved. Tackling stigma and taboos In women’s health PR, breaking down stigma and taboos is a major challenge.

Healthcare 78

Healthcare Crisis Communications Crisis Education 78

Ronn Torossian

OCTOBER 6, 2015

Knowing how to respond and doing so without hesitation are vital when dealing with a public relations crisis. Here are some of the ways we suggest if faced with a media crisis: Take responsibility… Remember that scene in the movies when Harrison Ford advises the President on how to deal with questions from the [.].

Crisis 150

Crisis Blogging Publicity How To 150

Sword and the Script

DECEMBER 16, 2021

88% of PR pros say creativity is critical for businesses to recover from the pandemic – and other public relations statistics summarizing 2021 . Every year this blog pours over dozens of public relations surveys and breaks down the findings. At the year’s end, we go back through all of the PR statistics for a year-end roundup piece.

Publicity 142

Publicity Survey Pitching Creativity 142

Onclusive

AUGUST 22, 2017

This “PR scope creep” is partly due to ambition (hopefully) and partly due to the fact that the digital world in which we work is ever-expanding in nature — there’s always something new to learn and experiment with, especially in PR. If you oversee a team of PR strategists, simply give them a hug. Media Training.

Media Training 397

Media Training Crisis Communications Conference Training 397

5W PR

OCTOBER 2, 2023

PR professionals play a critical role in shaping public perception, maintaining reputations, and building relationships between organizations and their stakeholders. Ethics in PR Ethical PR serves as the moral compass of any profession, and PR is no exception.

Ethics 88

Ethics Guidelines Reputation Privacy 88

ImPRessions - Crenshaw Communications

MAY 15, 2018

A crisis situation presents abundant challenges for public relations and business leaders, not the least of which are the critical first communications. First statements say a lot about what a brand stands for, and they reflect on the quality of its leadership. Five crisis PR first responses.

Crisis 136

Crisis Privacy Airlines Facebook 136

PRSay

SEPTEMBER 16, 2020

Please join the discussion via #PRSAChat and #EthicsMonth, and follow along with our ethics-related blog posts, webinars and Twitter Chats throughout the month. We responded to dozens of queries received during the calls, both audibly and in the chat function. We shared social listening reports from FEMA.

Ethics 202

Ethics Public Affairs Crisis Management Training 202

5W PR

OCTOBER 18, 2023

Crisis communication plan Develop a robust crisis communication plan to address miscommunications promptly. Establish a system for responding to customer feedback. The post Navigating Miscommunications Around Your Health & Wellness Brands appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Brand 78

Brand Branding Crisis Communications Healthcare 78

ImPRessions - Crenshaw Communications

FEBRUARY 6, 2018

Few things are more satisfying than a brand handling a potential public relations crisis with grace, aplomb, and humor. Turn negative PR into positive press. Where’s your crisis PR readiness? But how many crisis plans would have foreseen a fictional accident like the “This Is Us” scenario?

Crisis 199

Crisis Twitter Course Viral 199

5W PR

AUGUST 27, 2021

Companies have to work hard to generate any sort of media coverage, and between that, creating content for social media, blog posts, copy, and email campaigns, it’s a lot of time and effort spent solely on promoting the business. Crisis Management. Reputation Management. Event Planning. Media Relations and Outreach.

Reputation 88

Reputation Crisis Product Launch Crisis Management 88

5W PR

MAY 26, 2023

In the field of public relations (PR), building strong media relations is a critical component of success. PR professionals aim to create positive relationships between their clients or organization and the media, with the goal of earning positive media coverage and managing any negative attention that may arise.

Media Relations 88

Media Relations Media Crisis Meeting 88

Sword and the Script

OCTOBER 25, 2022

We wanted to understand the context – so we asked respondents “ why ?” Two hundred and seventeen respondents wrote in answers. More crisis work. “A A lot more crisis work in addition to more duties usually shared between departments. Lines between what constitutes PR and content marketing continue to blur.

Communications 120

Communications Crisis Internal International 120

5W PR

OCTOBER 11, 2023

First, what is the standard gauge for what constitutes a significant incident, and second, the fear that with full disclosures around incidents and preparedness measures, they would be telegraphing to the very groups they are working to defend themselves against.

Report 78

Report Company Publicity Banking 78

Sword and the Script

NOVEMBER 7, 2023

Propel releases AI-based “media war room”; Muck Rack has AI recommending reporters to PR; PRophet partners to bring influencer marketing and media alerts; Did you know Gartner has a Market Guide for Employee Communications? Onward with this month’s PR Tech Sum. click image for higher resolution) 2.

Employee 133

Employee Software Survey Tools 133

Critical Mention

OCTOBER 25, 2021

But, this is a blog about PR, communications and media relations, so enough about the plot summary. Obviously, this approach fails, and it fails in hilarious fashion (at one point, Greg responds to Kendall by saying that his main takeaway from the media coverage is that “the internet is big”). SCHEDULE A DEMO.

Media 162

Media Fashion Television Radio 162

5W PR

SEPTEMBER 6, 2018

Sometimes, a PR crisis happens when you least expect it. Here are five ways to respond proactively to a PR crisis, even if it catches you completely off guard. In PR, if you don’t have effective tools for responding when attacked, your brand may take a fatal shot before you can even return fire.

Crisis 102

Crisis Conference Tools Resources 102

5W PR

JANUARY 31, 2024

Technology Public Relations (Tech PR) involves managing and enhancing the public image of technology-related companies and products. Tech PR professionals work to generate favorable publicity, manage crises, and position technology brands as industry leaders. It’s important to have a plan in place before a crisis might arise.

Technology 78

Technology Product Launch Crisis Management Case Study 78

PR in High Definition

FEBRUARY 27, 2023

In the B2B tech PR and communications industry, there are several ways that generative AI could revolutionise how we work. As an experiment, I asked ChatGPT: ‘’What are the top four ways that generative AI will change the PR and communications industry for the better?’’ appeared first on Firefly Communications.

Industry 62

Industry Communications Technology Reputation 62

Prohibition

AUGUST 29, 2023

This is where food PR comes in. Here we will explore five food PR ideas that can help businesses successfully launch new products and menu items. Here we will explore five food PR ideas that can help businesses successfully launch new products and menu items. Food PR also helps to build credibility and trust.

Product Launch 62

Product Launch Crisis Management Agency Social Media 62

ImPRessions - Crenshaw Communications

MAY 3, 2018

PR , advertising, and marketing should be working together as well-oiled gears in a powerful machine that propels a brand toward success. Especially in the B2B tech sector, PR programs are essential to gaining competitive advantage in a crowded marketplace. PR can shine beat in B2B tech. PR confers third-party endorsement.

Advertising 178

Advertising Advertising B2B Reputation 178

Prohibition

JANUARY 14, 2022

Are you prepared for a PR crisis? Whether it’s a product recall, staff injury becoming public news or something else entirely, a PR crisis can happen to any business. Businesses of all shapes and sizes can fall victim to a PR crisis at any time. What is a PR Crisis? What is a PR Crisis Plan?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

ImPRessions - Crenshaw Communications

MAY 31, 2017

What’s the cost of a brand crisis? In addition to another viral video – this one of founder Travis Kalanick arguing with an Uber driver – the company was hit with ugly charges of sex discrimination in the workplace, detailed in a blog post by a female engineer who quit the company in frustration after only a year.

Crisis 180

Crisis Airlines Brand Branding 180

PR News

FEBRUARY 23, 2017

“Not every incident needs a response, but incidents that are ignored can lead to a bigger crisis.” ” This crisis management advice comes directly from Ernest DelBuono, senior strategist for strategic communications firm Levick. Respond Fast! Wait…Don’t Respond appeared first on PR News Blog.

Crisis Management 97

Crisis Management Crisis Blogging Communications 97

Landis PR

JANUARY 9, 2023

We recently had a conversation with ChatGPT about AI and chatbots’ impact on the PR industry, and thought we’d share the verbatim results, below. They can be used to automate routine tasks and allow PR professionals to focus on more high-level strategy and creative work. The whole conversation took less than two minutes.

Ethics 52

Ethics System Crisis Management Data 52

5W PR

MARCH 13, 2019

What will your company do when a crisis occurs? . Crisis communications , on its surface, is easy to understand – when something bad happens, respond accordingly. In the case of United Airlines, the company failed miserably at handling this – and other crisis PR issues.”. .

Crisis 84

Crisis Airlines Crisis Communications Case Study 84

Prohibition

DECEMBER 9, 2021

In the midst of a crisis, reputations that have been so hard to build can be easily destroyed and the effects can be hard to undo. It doesn’t take much to provoke a crisis, sometimes just a simple mistake on social media can be enough. How to prepare and fix a PR crisis. Create a written crisis plan.

Crisis 62

Crisis Crisis Management Reputation Crisis Communications 62

Melissa Agnes

JULY 17, 2014

Melissa’s #1 despised buzzword: Social media crisis. The fact of the matter is that a crisis is a crisis. The definition of a crisis: A negative situation / event that threatens to have long-term repercussions on the organization’s reputation and/or bottom line. So let’s call it like it is!

Social Media 252

Social Media Crisis Media Viral 252

5W PR

JUNE 16, 2021

A couple of months ago, Nike faced a business crisis as the vice president of North America’s business department, Ann Hebert, had to resign from her position after a report surfaced that her son was running an entire resale operation involving Nike sneakers. On the other hand, Ann Hebert had allowed her son to use the family discount card.

Crisis 88

Crisis Retail Policies Corporate 88