ReimaginePR

AUGUST 29, 2016

When it comes to generating leads, creating a community, and interacting with your customers, nothing tops social media. Social media is the perfect way to build exposure for your brand and increase traffic to your website, but how do you do that? Here’s a handy social media marketing checklist.

Social Media 149

Social Media Marketing Media Facebook 149

5W PR

NOVEMBER 3, 2023

Unlocking Fitness Marketing Ideas for Wearable Fitness Tech Wearable fitness tech is booming in today’s market, thanks to the convergence of technology and wellness. This creates a golden opportunity for fitness marketers to tap into an eager market seeking innovative solutions.

Marketing 78

Marketing Infographics Content Marketing Data 78

5W PR

NOVEMBER 19, 2021

Developing and maintaining a blog is an excellent way for executives to establish relationships and engage with industry thought leaders. Content marketing is not a novel phenomenon and has been used as a marketing tool by PR executives for years. Unfortunately, the results have not always been positive. Content Factors.

Content Marketing 148

Content Marketing Marketing Measurement Data 148

Cision

DECEMBER 28, 2017

Editor’s Note: This post was originally published on PR Newswire’s Beyond PR blog. Generating a stream of interesting and engaging ways to reach your audience through content marketing can be a pain. February: Strategize Your Blog Content for the Future. Next year, don’t let it come to that.

Content Marketing 0

Content Marketing Marketing eBook Trade Shows 0

Cision

MAY 7, 2015

When it comes to content marketing, there’s a lot of “been there, done that” out there. After all, everyone’s blogging, so how can you stand out? Infographics and Graphics. I am admittedly not a designer, and I don’t have the budget to hire a graphic artist for all my blog posts. LinkedIn Blog Posts.

Content Marketing 120

Content Marketing Tools Blogging eBook 120

PR 20/20

FEBRUARY 20, 2023

That's where inbound marketing and content marketing relate. Think of them as the smooth talkers of the marketing world—using engaging content and helpful information to attract and win over potential customers. What is inbound marketing? Some examples of inbound marketing tactics include: Social media.

Content Marketing 82

Content Marketing Marketing eBook Case Study 82

Cision

JUNE 13, 2017

Two recent studies by Elite Daily and CrowdTwist found that millennials, in particular, are extremely loyal to their chosen brands — especially those that are more engaging on social media. Social media has enabled this change by facilitating immediate, two-way conversations between companies and customers.

Blogging 215

Blogging Company Engineering Airlines 215

The Hoyt Organization

NOVEMBER 16, 2023

The social media landscape is ever-changing. Nowadays, people are always online, with Gen Z taking up a significant percentage of social media users. This has made creating social media content more complex and nuanced. Luckily, we’re here to help with some engaging social media content ideas.

Social Media 52

Social Media Media Instagram Infographics 52

Prohibition

NOVEMBER 7, 2023

Staying on top of your game is a must when it comes to content marketing. Having various marketing strategies across multiple platforms can be hard to keep on top of – so having the right tools at your disposal can be a game-changer. It’s a long game!

Content Marketing 62

Content Marketing Tools Strategy Marketing 62

Cision

MAY 17, 2017

When it comes to content marketing, the best strategies go beyond just churning out a lot of blog content. Whitepapers, e-books, infographics, video, podcasts…all are fair game when it comes to reaching your audience. They’re definitely a proven component of a smart marketing strategy, but are they right for your brand?

Content Marketing 205

Content Marketing Strategy Marketing Infographics 205

Cision

DECEMBER 5, 2017

That’s where your content marketing efforts come into to play. According to HubSpot’s 2017 State of Inbound, the top challenge marketing faces is generating more traffic and leads. To exceed your content benchmarks, you must promote your content beyond your owned channels (email, social, website, etc.). Blog Posts.

Infographics 235

Infographics Case Study Content Marketing Video 235

Presspage

JANUARY 23, 2024

Storytelling helps to differentiate the company from the competition in a crowded market. Make it Visual: The Power of Infographics In this age of information overload, visual data representation is the key to bringing a message across. Infographics are an effective tool in an IRO's arsenal.

Communications 78

Communications Infographics Financial Storytelling 78

PR Fuel

APRIL 2, 2021

Are you wondering how you can make your press releases more sharable for social media? If you want to boost engagement when it comes to sharing press releases on social media, keep reading. Blog About It. A great way to boost the exposure of your press release posts is to blog about them. Go Live on Social.

Social Media 62

Social Media Media Mobile Infographics 62

Sword and the Script

NOVEMBER 18, 2017

Infographics remain high on the marketing list of tactics. This week I looked at Google search data for the word “infographic” (and variations) and found interest continues to grow at a steady pace. We see infographics in content marketing survey results as well. But Those Troubled Infographics.

Infographics 68

Infographics Data Case Study Content Marketing 68

Cision

JANUARY 6, 2016

These days a business does not have a choice to not be on social media. Or, how much to invest into social media marketing. Or even, what should one’s social media strategy be. Give your users content that they enjoy on social media. Multimedia Is The Way to Go. But you get my drift.

Social Media 120

Social Media Media Airlines Video 120

Prohibition

APRIL 13, 2023

In the digital age, video content is also an essential component of any brand’s marketing strategy; for companies to not use video content could prove impactful – in a negative way – to your business. But not all social media platforms support long-form video content. So why let all that hard work go to waste?

Video 62

Video Infographics Social Media Instagram 62

5W PR

OCTOBER 9, 2017

By: Pola, Director of Digital Marketing. Launching a new social media channel for your business or brand? The first step to a successful social media presence is recognizing the need for a social content strategy and plan. Nearly 80% of social media is now consumed on mobile devices.

Social Media 112

Social Media Media Mobile Pinterest 112

Presspage

JANUARY 30, 2024

The ease of access and digestibility of multimedia content, including videos, infographics, and interactive visualizations, correlates with higher investor satisfaction and confidence in the information being conveyed. Take, for instance, a company using an infographic to break down its financial performance over the past fiscal year.

Infographics 78

Infographics Financial Video Leadership 78

5W PR

APRIL 21, 2021

One of the key elements of marketing is companies being able to develop and execute creative marketing and advertising ideas, which isn’t always an easy task. Social Media Strategies. One of the ways that companies can get a bigger number of followers on social platforms is by consistently promoting those social channels.

Creativity 88

Creativity Strategy Marketing Infographics 88

Onclusive

MARCH 21, 2018

In December 2009, Forrester defined what it called the three new media options for interactive marketers: “paid, earned and owned.” Earned media had traditionally been the responsibility of public relations, while paid and owned media had been part of the marketing mandate. Was it a function of PR?

Storytelling 281

Storytelling Media Infographics Advertising 281

Rock the Status Quo

AUGUST 21, 2014

Content marketing is on my mind quite a bit this week, for a variety of reasons, so we’ll use that as our topic. A second client tasked me with building a list of recommended next steps to move their content marketing forward, AND I’ve been working on my own 2015 content marketing strategy for Rock The Status Quo.

Writing 203

Writing Blogging Pitching Content Marketing 203

ReimaginePR

SEPTEMBER 5, 2016

You have a blog, you have a potential audience, and now you need to connect the two, but you’re not sure how. But, that’s okay, because by creating a solid blog strategy, you can find your audience. Here’s a checklist for what you should do after writing every blog post. Create a Clear Reason for Your Blog.

Blogging 120

Blogging How To Infographics Writing 120

Sword and the Script

DECEMBER 22, 2020

Here’s a look at statistics across PR, marketing, and social media that were surfaced in the various reports and studies covered on this blog throughout 2020. Many of the blog posts published here are based on survey research, analytical studies or other sources of data. Social media statistics from 2020.

Survey 174

Survey Marketing B2B Study 174

Cision

AUGUST 26, 2015

As Cision’s social media manager, I use top 50 and top 100 lists for three purposes: To follow individuals who will help me stay in the loop when new trends and statistics emerge within my industry. Every year, Cision creates a list of the top 50 social media influencers on Twitter. ” https://t.co/XuswAAsGAo.

Social Media 120

Social Media Twitter Media Nonprofit 120

Prohibition

AUGUST 23, 2023

Nowadays, consumers are constantly bombarded with advertisements and marketing collateral, creating a congested market. This is where influencer marketing plays a pivotal role in the industry. Traditional forms of advertising often feel intrusive and lack the personal touch that influencer marketing provides.

Retail 62

Retail Marketing Advertising Advertising 62

Cision

NOVEMBER 25, 2015

When you think of content marketing, you probably think of blog posts. Let’s look at the types you absolutely need in your content marketing strategy. Let’s look at the types you absolutely need in your content marketing strategy. Blog Posts (All Lengths & Types). Infographics. But it’s more than that.

Content Marketing 120

Content Marketing Marketing Infographics Software 120

ImPRessions - Crenshaw Communications

MARCH 10, 2017

This is true for the earned media we generate, the thought leadership content we produce for clients and for our own blog content. Any company blogging today must have a strategy for boosting the visibility of their content and ensuring it is shareable and shared. Harness the power of guest blogging.

Blogging 136

Blogging Writing Engineering Analytics 136

Cision

JANUARY 9, 2018

According to HubSpot’s State of Inbound 2017 , the top three inbound marketing priorities are: Growing SEO & Organic Presence. Blog Content Creation. There is overwhelming evidence that shows maintaining a blog generates business results. Your blog authenticates your brand’s personality, expertise and values.

Case Study 210

Case Study How To Infographics SEO 210

Critical Mention

OCTOBER 24, 2019

While we certainly encourage PR and communications pros to follow our insightful Critical Mention blog , we also want to share a few of our other favorite PR blogs. PR Daily is a news site that delivers news, advice, and opinions on the public relations, marketing, social media, and media worlds.

Blogging 68

Blogging Education Resources Creativity 68

Critical Mention

AUGUST 29, 2018

Trying to understand the way people think is the crux of how PR pros build a social media strategy. But as we all know, the psychology behind social media strategy is a complex topic. We have some tips and tricks on how to boost your social media engagement. But not to fear! Visuals are everything.

Social Media 61

Social Media Media Infographics Financial 61

Communications Conversations

JULY 20, 2015

And I read blogs. I use Feedly to aggregate all the blogs I read. I organize them by categories: MN blogs, advertising blogs, PR blogs, content blogs. And social media blogs. How to Get Your First 1,000 Real Facebook Fans (Infographic). People with marketing chops.

Social Media 60

Social Media Blogging How To Media 60

PR for Anyone

OCTOBER 27, 2021

Here is a month’s worth of content ideas that you can use every single month to create social media posts and/or blogs for an entire month in one day. Post an infographic (check out www.Fiverr.com to have on easily made). But coming up with the content can be grueling and actually quite stressful. Post something seasonal.

Real Estate 227

Real Estate How To Infographics Video 227

Cision

SEPTEMBER 7, 2016

The social media tools that are hot today may not have even existed a year ago. Because marketing is an ever-changing beast, it’s imperative that you stay sharp on your options so you can remain competitive in your industry. Here, you can find ebooks, infographics, webinars and templates to help you: Grow blog traffic.

Resources 120

Resources Marketing Small Business eBook 120

Cision

MAY 2, 2015

The Content Marketing Institute defines content marketing as “owning, as opposed to renting, media. It’s a marketing process to attract and retain customers by consistently creating and curating content in order to change or enhance a consumer behavior.”. It’s more than an inbound marketing tool.

Content Marketing 120

Content Marketing Marketing Infographics Storytelling 120

MaccaPR

AUGUST 20, 2014

I recently joined our agency’s VP Jean Hill in delivering a workshop on the data-driven science behind social media before more than 50 marketing executives for a Fortune 100 client. Possible goals for social media-delivered content are to: Generate the most possible click-thrus to your own website or other web property.

Social Media 97

Social Media Media YouTube Facebook 97

PR 20/20

JANUARY 3, 2019

How will you make your marketing program even savvier in 2019? For a little inspiration, we pulled PR 20/20’s most-shared blog posts from 2018. Catch up on what you missed before you set your marketing intentions. 12 Ways to Apply Structure and Meaning to Marketing Data. Best of luck in 2019! Best of luck in 2019! ??.

Blogging 54

Blogging Marketing Content Marketing B2B 54

Burrelles Fresh Ideas

APRIL 2, 2024

We dug into some of the latest research to uncover seven compelling reasons traditional media continues to profoundly influence your target audience. These insights form the foundation for our infographic – a must-see for any PR pro! 7 Reasons Traditional Media is Still Relevant in PR 1.

Media 102

Media Radio Print Newspapers 102