Onclusive

AUGUST 22, 2017

The flipside of earned media is owned media: publishing content on brand-owned channels such as a customer-facing blog, Medium publication, and the like. The PR pro either writes some of this content themselves or helps drive strategy with a team of writers/editors and/or guest blog contributors. Internal Communications.

Media Training 397

Media Training Crisis Communications Conference Training 397

Communications Conversations

APRIL 30, 2018

Consider the following: Three out of four (75 percent) employees report wasting time to keep up with the constant dings, pings, chats and more. Two-thirds of employees (66 percent) report losing between 30 minutes and 1 hour every day from pressure to keep up, costing over three billion dollars in annual profits from wasted time alone.

Employee 94

Employee Technology Communications Corporate 94

PRSay

MAY 13, 2022

He is also the author of Culpwrit , the PR career blog. That, indeed, happens, but students should be prepared for at least two stints as an intern before they are seriously considered for an entry-level position. If an intern performs work that lessens the workload of salaried employees, then they should be compensated.

Nonprofit 147

Nonprofit Internal International Corporate 147

Onclusive

SEPTEMBER 27, 2017

Check out how Boingo CEO Dave Hagan quickly addressed an email campaign error on the Boingo blog with an apology, diffusing the situation before it became a crisis. Whether it’s your blog, your LinkedIn page, a landing page on your website or a pre-prepared dark site, consumers are looking to you to be the source of truth.

Crisis Communications 325

Crisis Communications Crisis Communications Employee 325

PRSay

SEPTEMBER 16, 2020

Please join the discussion via #PRSAChat and #EthicsMonth, and follow along with our ethics-related blog posts, webinars and Twitter Chats throughout the month. Our internal communications team provided communications support for our facilities across the country. Thanks to our PRSA training, the values of ethics came into play.

Ethics 202

Ethics Public Affairs Crisis Management Training 202

Onclusive

APRIL 22, 2021

In addition, there are incidents that may occur regardless of the type of business and industry you are in, such as sexual harassment, workplace violence, lawsuits, or key public-facing employees being dismissed. Create and train a crisis response team. Expect the unexpected. Navigating a crisis is not a solo race—it’s a team sport.

Crisis 195

Crisis How To Crisis Management Crisis Communications 195

PR Conversations

NOVEMBER 5, 2014

A European internal communications veteran explains: In order to help organisations use communications to get results , practitioners should call on simple skills and experience —not a book of runes, silver bullets or magic fairy dust. ” We need to shed some light on employee communications. By Liam FitzPatrick, FCIPR.

Employee 103

Employee Communications Internal International 103

Waxing UnLyrical

JANUARY 8, 2013

I was surprised to get a Facebook request from my company ( Six Degrees PR ) to join its Page named “Six Degrees PR bunker.” I never thought that any company would step up to connect and engage with its employees through a private Facebook Page – this was quite a surprise to me. Facebook: Improving Employee Communications?

Employee 104

Employee Facebook Communications Travel 104

Landis PR

APRIL 29, 2024

In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. The blog covers Finland’s history of innovation and current investment opportunities, particularly in sectors like bio & circular economy and sustainable technology.

Radio 64

Radio Pinterest Television Government 64

Waxing UnLyrical

MARCH 15, 2018

Social media has redefined crisis response in three important ways: outlet options, messaging speed and employee engagement. But the most important change to crisis response has been under-reported and underutilized—the power of employee evangelists. Employee evangelists are made, not born. Guest Post by Laurel Kennedy.

Employee 70

Employee Crisis Corporate Social Media 70

Shift Communications

JUNE 28, 2022

When it comes to engaging in social justice conversations, your employees, partners, stakeholders, customers, and neighbors want to understand who your organization is and what it stands for, sincerely. How does it relate to the business, employees, clients, or community? Let actions speak louder than words. “Be

Employee 124

Employee Local Community Policies 124

Onclusive

DECEMBER 16, 2020

Increased focus on internal communications As companies transition to the “new normal,” remote work is here to stay and everything we do will become increasingly digital. Using data to evaluate which messages worked and didn’t work before spokesperson media training will become prevalent among communications pros.

Industry 221

Industry Content Marketing Corporate Analytics 221

Deirdre Breakenridge

NOVEMBER 21, 2018

Huckins, Graduate Student, American University, PR Expanded Blog Contest Winner. Some employers offer professional development opportunities, whether it be workshops and trainings or subsidies for continuing education courses. Patagonia’s support of employee activism creates an incredible opportunity for professional development.

Communications 171

Communications Nonprofit Training Study 171

Sword and the Script

AUGUST 20, 2019

There is always a learning curve at a new place, but an agency trains you to on-board to new clients quickly, so I was able to listen and learn from the SHRM team while simultaneously hitting the ground running. We are asking business executives, supervisors, and individual employees to all join in with HR to fix workplace cultures.

Employee 90

Employee Internal International Training 90

Contently - Strategy

JANUARY 26, 2023

An article discussing FedEx’s plans to work towards a more sustainable future , for example, speaks to the investor audience on an owned blog. Develop thought leadership content based on topics that interest your buyer personas, investors, or potential employees. Ask for ideas from other employees or even your freelance team.

Leadership 145

Leadership Content Marketing Healthcare Google 145

Stephen Waddington

OCTOBER 31, 2018

Sarah Stimson is a longtime friend of this blog. We've pulled together a collective of talented creatives, media, and comms people who can deliver brilliant training, e-learning, speaking, coaching, and employee events for the creative industries. Blogging and writing I will also carry on running my blogs PRcareers.co.uk

Training 95

Training Creativity Employee Data 95

Reputation Us

DECEMBER 14, 2022

Horoscopes aside, with the breadth of pressures on companies and their employees, it’s no surprise that more than half of our Eight Reputation Enhancement Actions to Take are people-centric this year. By posing open-ended questions, you can determine what improvements your employees think should be made. This is changing.

Reputation 78

Reputation Insurance Insurance Employee 78

Shift Communications

DECEMBER 6, 2021

The veil has been lifted and employees of all colors and creeds are demanding change. It will also show your employees the seriousness with which you are approaching DE&I in your company. Continuous DE&I communication with your employees is key. Go beyond DE&I training. Communicate regularly.

Communications 78

Communications Employee Financial Community 78

Melissa Agnes

SEPTEMBER 16, 2014

Editor’s Note: This is a great blog post that gives you an overview of what you can do, right now, to prevent a crisis. 1) Provide social media training for everyone that operates as an admin on a brand account. Platforms: Managers need to be trained on the platforms they use. By Chris Syme.

Social Media 239

Social Media Crisis Training Media 239

PR 20/20

NOVEMBER 30, 2022

As Paul Roetzer ( @paulroetzer ) states in Chapter 8 of The Marketing Performance Blueprint : “Every marketing plan should start with an honest internal marketing assessment. These metrics may be both internally facing (like efficiency) and business oriented (like leads closed or the number of campaigns managed). Email specialist.

Marketing 52

Marketing Technology Internal International 52

Newsfile

OCTOBER 24, 2023

As a PR pro, you should maintain consistent messaging so that stakeholders understand your brand’s core values and products. Try using the following methods.

Communications 52

Communications How To Corporate Training 52

Sword and the Script

NOVEMBER 5, 2019

This month was no exception, and perhaps because many of the launches were timed with annual PRSA International Conference which wrapped up recently. Internal data such as survey responses, call center data or customer service email data according to a company representative. 10) Picks from the PR tech vendor blogs.

Internal 64

Internal International Data Media 64

PR in High Definition

APRIL 27, 2023

This could be towards improving internal comms, boosting employee relationships and thereby your own reputation as a business. It could be through building up the website, through new content like blogs or a bit of a makeover. Instead, use this period of quiet from press relations as a chance to turn your attention elsewhere.

Case Study 62

Case Study Media Training Reputation Training 62

Cision

DECEMBER 9, 2015

the moment you publish anything , say, a SlideShare or blog post, it comes under copyright for the duration of your life, plus 70 years. It has nuances that only the trained eye can see. That reason is one of many for ongoing education and training. Create an internal wiki that houses up-to-date information and resources.

How To 120

How To Training Education Creativity 120

Barokas

MARCH 16, 2020

Consider all stakeholders (partners, employees, candidates, customers, media)—update them frequently and in a timely manner. Many of our clients are offering their respective expertise to media as a resource during ongoing COVID-19 coverage, and leveraging their platforms to educate the public and their employees.

Communications 88

Communications Case Study Conference Resources 88

Communications Conversations

OCTOBER 14, 2014

And, they often look at three distinct buckets: * In-house (either training existing employees or hiring additional head count). Training existing resources to handle content development requires significantly less ramp-up time than it would for an agency or solo. Quick access to internal subject matter experts.

Agency 133

Agency Resources Employee Internal 133

5W PR

FEBRUARY 8, 2021

Not only should the strategy embody customer service but also a focus on a well-rounded one, including the brand, its products, both internal and external processes, procedures, policies, distribution and fulfilment. The post Customer-Centric Engagement Success appeared first on NY PR Agency 5W Public Relations Blog - 5WPR.

Customer Service 88

Customer Service Policies Analysis Training 88

Cision

AUGUST 25, 2015

First, you can read blog posts, magazine articles, and books or take webinars online to learn how to maximize your social media presence. You likely don’t need 40 hours a week of help, so you can scratch “full-time employee” off your list. Another option is hiring an intern. What’s My Goal?

Social Media 120

Social Media Media Internal International 120

Melissa Agnes

APRIL 15, 2014

I think that there is a need for some major internal re-evaluating in today’s biggest airline companies. On the other hand, it was the fault of the employee, the tweeter (yes, that they hired and trusted) but the appropriate actions from here on out can help them salvage their reputation. Vet, test and train.

Airlines 243

Airlines Case Study Policies Reputation 243

Sword and the Script

JANUARY 29, 2019

As progressed in my career, I began to have a better appreciation for recruiting, HR and the challenge of talent acquisition and employee retention. I began to realize there are many good reasons for PR and HR to work together beyond internal communications. 3) Training events or skills showcase.

Resources 78

Resources Creativity Publicity Local 78

5W PR

OCTOBER 20, 2020

As if in reaction to earlier studies about younger generations and their interests, 95% of respondents agreed that leading with purpose will help employee recruitment and retention. The post Purpose Driven Branding appeared first on NY PR Agency 5W Public Relations Blog - 5WPR.

Brand 88

Brand Branding Survey Study 88

Stephen Waddington

MAY 19, 2019

There’s lots been written and said this week about mental health and wellbeing for International Mental Health Week. It’s firmly on the agenda of industry bodies and progressive organisations are talking steps to address it for employees. Provide clear signposting and training to all employees and managers on policies and procedures.

Policies 60

Policies Exercises Resources Employee 60

PR in High Definition

JULY 21, 2020

Six former employees of eBay possibly took these messages as direct instructions and all have been arrested. Some might question the integrity of a CEO or a company that would ever allow this sort of behaviour to happen, with so many ex-employees possibly involved. How has eBay responded so far? Where was the CEO in all this?

Reputation 77

Reputation Employee Film Internal 77

Newsfile

FEBRUARY 28, 2024

company website, blogs). Spokesperson Training : Equipping designated spokespeople. Brand advocates include customers, employees, and influencers. UGC can come from customers, brand loyalists, employees, or even paid UGC creators. sponsored posts). Owned Media : Channels controlled by the organization (e.g.,

Viral 52

Viral Crisis Communications SEO Reputation 52

Stephen Waddington

OCTOBER 4, 2020

He’s a moderniser with fresh thinking on governance and member engagement, and critical areas of practice including internal communications and ESG. Internal communication and employee engagement have emerged as critical functions in the past six months. I’m backing Pete Holt for CIPR President in 2022.

Meeting 78

Meeting Government Energy Employee 78

Melissa Agnes

DECEMBER 3, 2014

In my last blog submission , I gave an overview of Canada’s Anti-Spam Legislation (CASL) and briefly explained why it is important for organizations and businesses to develop and implement effective CASL compliance policies. Conduct in-house training for staff. Tips for preparing a CASL compliance policy. By Maanit Zemel.

Policies 205

Policies Privacy Crisis System 205

Ethical Voices

JULY 25, 2022

How to make your employees understand and live your values. Training as a preschool teacher may help you pretty well in PR. I think one of my most popular blog posts of all time was I wrote it about 16 years ago when I was sleep deprived from my first son being born. It’s part of the training. It sure does.

Ethics 81

Ethics Training Real Estate Agency 81