Remove Blogging Remove Community Remove Creativity Remove Guidelines
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Effectively Engage and Build Your Community Through Podcasting

Deirdre Breakenridge

A Guest Post by Christy Maguire, Graduate Student at American University, PR Expanded Blog Contest Winner. Podcasting is the quickest growing communications medium, and it seems like everyone is jumping on the bandwagon. Think of your community when podcasting instead of focusing solely on promotion. Image Credit: Pixabay.

Community 206
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Inside the Campaign: Rocking Engagement with the IT Community

Shift Communications

A Q&A on Citrix’s Standout Social Media Campaign with Heath Rudduck, Chief Creative Officer. He saw the fun of it and the opportunity to do something fresh and different, so we broke the mold in a careful way, because Citrix has very particular brand guidelines and positioning. Give us the 1,000-foot view of the campaign.

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Harnessing Influencer Marketing for Digital Marketing Growth

5W PR

Enter influencers, with their engaged communities and credibility, they serve as a bridge between brands and their desired audience. Engagement rates, content quality, and community attributes are true determinants of an influencer’s impact. Open communication, mutual respect, and an appreciation of their creativity are key.

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The 22 Responsibilities of PR and What They Entail

Onclusive

Owned Media & Content Strategy Owned media consists of publishing content on brand-owned channels such as a customer-facing blog, email campaign, or social media outreach. PR pros will need to either write content themselves or help to drive strategy with a team of writers, editors and guest blog contributors.

Training 195
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The 21 Responsibilities of PR and What They Entail

Onclusive

Owned media consists of publishing content on brand-owned channels such as a customer-facing blog, email campaign, or social media outreach. PR pros will need to either write content themselves or help to drive strategy with a team of writers, editors and guest blog contributors. Social Media & Community Management.

Training 370
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7 PR Blogs You Should Be Following

Critical Mention

While we certainly encourage PR and communications pros to follow our insightful Critical Mention blog , we also want to share a few of our other favorite PR blogs. Our take on Ragan’s PR Daily blog: Without a doubt, Ragan’s PR Daily blog is one of our go-to blogs for communication and media related news and tips.

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Content analysis tool BuzzSumo adds journalist database for SMBs [PR tech sum no. 48]

Sword and the Script

This feature fine-tunes content, aligns tone with brand guidelines”; Recommended topics. The partnership gives PR Newswire customers access to AKA creatives – ostensibly to help produce videos to go with their press releases. Meltwater gamifies customer community. Kick-ass” PR blogs. Trust but verify.

Analysis 147