Remove Banking Remove Leadership Remove Reputation Remove Technology
article thumbnail

Convergence of Marketing & Comms: Insights From E*Trade, Dolby, BitGo,  Bank of the West

Onclusive

At the recent Growth PR Conference from AirPR, leadership from E*Trade, Dolby, BitGo, and Bank of the West shared their personal experiences and thoughts on what works… and what doesn’t. Since then I’ve worked on boards and as an advisor to a lot of companies that are about technology empowering marketers through technology.

Banking 199
article thumbnail

New leadership signals new — but unpredictable — opportunity for Indonesia’s tech sector 

The Hoffman Agency

While the macro mood is buoyant, is Prabowo-Gibran good news for Indonesia’s technology sector? New leadership in Indonesia offers fresh opportunities for technology companies, but businesses must understand the policy and regulation changes that are coming.

article thumbnail

The 6-Step Guide to Creating a Thought Leadership Content Program

Contently - Strategy

Any organization can deliver thought leadership content if it has a system for generating ideas and a process for turning them into engaging assets. Half of C-suite executives say they leverage thought leadership to make purchasing decisions in tough economic times. What is thought leadership?

article thumbnail

Building Trust in Fintech: PR’s Role in Consumer Confidence

5W PR

However, in this exciting landscape, customers still need to know they can trust these new technologies with their hard-earned cash, making public relations a key player in fintech. Anything from bank account information to personal identification. Fintech, with its high-tech nature, might seem distant and impersonal to some.

article thumbnail

M&A: Reputation Building Must Happen Well Before Details of M&A Are Announced.

Reputation Us

When two credit unions look to combine forces through a merger or acquisition, the pace of negotiations means their reputations and a well thought out communications strategy often gets overlooked. . M&A: Loss of Reputation, Trust and Members. This feeling of neglect ultimately damages reputation.

article thumbnail

Navigating the New Wave: PR Strategies for Emerging Fintech Startups

5W PR

The fintech sector is experiencing unprecedented growth due to advanced technology and high demand for innovative financial solutions. Industry movers and shakers Teaming up with reputed figures in fintech can give the brand’s message a megaphone. Press releases These are a great chance to announce major milestones to the media.

article thumbnail

Turn Your Secret Sauce into a PR Asset with these 4 Steps

Flack's Revenge

It is not just about fact finding – but teasing out the cool, to help turn a dry story about technology into something really interesting. Knowing more about their R&D and tech chops can inform story-telling and thought leadership efforts and become part of the larger company narrative. ThetaRay: Threat detection for banking.