Stephen Waddington

JULY 14, 2021

This issue is fundamental for us in marketing and communications because it relates to how we represent communities in the way we spot, create, produce, and share stories. We shared research, reviewed industry best practice and talked to our network of communications practitioners to better understand what was going on.

Guidelines 171

Guidelines Ethics Study Community 171

PRSay

JANUARY 19, 2021

After a turbulent year of the coronavirus pandemic, civil unrest and political instability, public mistrust of societal institutions is widespread around the world, Edelman’s 2021 Trust Barometer finds. To rebuild trust, businesses must provide reliable information to their employees and, by extension, to their communities, Edelman says.

Government 158

Government Report Survey Media 158

Stephen Waddington

JULY 6, 2022

billion to the UK economy (Public Relations and Communications Association, 2021). billion in 2016 (Public Relations and Communications Association, 2016). A body of knowledge, ethics and certification are the three foundations of a profession. Practitioners and academics operate in almost entirely separate communities.

Publicity 167

Publicity Ethics Training Education 167

Stephen Waddington

DECEMBER 15, 2021

Almanac: Challenges and opportunities for public relations 2022 from Stephen Waddington This isn’t a review of 2021, or even a series of predictions for 2022. We’ve used some of the noisiest conversations in our community of practice as our guide. We look forward to eight of the biggest issues for public relations in 2022.

Publicity 128

Publicity Government Guidelines Facebook 128

PRSay

APRIL 13, 2021

I needed the framework of a third-party endorsement from a known commodity — with infinite reach, a solid reputation and a well-articulated Code of Ethics. At the end of my buyout period, I joined a client — the Community Foundation for Greater Atlanta. We sold Eos to a regional marketing organization.

Telecommunications 199

Telecommunications Community Ethics Financial 199

Stern + Associates

FEBRUARY 2, 2023

But she emphasizes we must ensure the ethical development of these increasingly prevalent technologies. “AI That spirit shines through in her talks, writings – like her bestselling audiobook, “ Sex, Race and Robots: How to Be Human in the Age of AI ” (2020) – and her 2021 appearance on the ABC’s The View.

Privacy 85

Privacy Engineering Pharmaceuticals Education 85

Sword and the Script

AUGUST 1, 2023

This means my last summary of PR tech news was in early June – and in the eight weeks since, there’s been a number of annucments from the solution provider community. The PR software community has taken note and they are responding. A code of ethics isn’t a bad idea. It makes sense.

Software 131

Software Pitching Ethics Privacy 131

Sword and the Script

AUGUST 1, 2022

Stacey Miller , Vice President, Communications, Auto Care Association. To that end, we owe a special thanks to Gini and Karen who also polled their respective communities – Spin Sucks and Solo PR Pro – for the survey this year. The 5th Annual JOTW Strategic Communications Survey for 2022 from Frank Strong.

Survey 139

Survey Communications Measurement Internal 139

PR in High Definition

APRIL 27, 2023

ESG is short for Environmental, Social, Governance, so there are a host of wrap around components, like skills development, workforce reform or equality and social impact on communities. An ESG programme ultimately serves as a framework for measuring the sustainability and ethical impact of a company’s operations.

Policies 62

Policies Employee Ethics Survey 62

Wadds Inc.

JULY 6, 2022

billion to the UK economy (Public Relations and Communications Association, 2021). billion in 2016 (Public Relations and Communications Association, 2016). A body of knowledge, ethics and certification are the three foundations of a profession. Practitioners and academics operate in almost entirely separate communities.

Publicity 72

Publicity Ethics Training Education 72

Stephen Waddington

NOVEMBER 11, 2020

As we head towards the end of the year it’s a good time to think about personal development and your personal development goals for 2021. To facilitate relationships and build trust with internal and external stakeholders and communities 6. If you're self-employed you’ll have your own personal plan.

Tools 115

Tools Publicity Ethics Google 115

PR 20/20

SEPTEMBER 8, 2021

Register for Marketing AI Conference (MAICON) 2021 Virtual, Sept. 31, 2021, I sold PR 20/20 to Blue Cypress , a family of companies owned and led by Amith Nagarajan that is dedicated to building purpose-driven businesses. Building more personalized campaigns, in ethical and responsible ways, that deliver greater value to consumers.

Financial 98

Financial Conference Agency Resources 98

Stephen Waddington

AUGUST 27, 2019

There are two candidates, Rachel Royall and Mandy Pearse, going head-to-head for the role of President in 2021. I will continue the excellent work, which has positioned the profession as a strategic management function through active engagement with the business community showing how ethical communication can enhance economic performance.

Government 113

Government Education Community Big Data 113

Masters in Communications

FEBRUARY 12, 2022

Main Topics Quick Links What is Mass Communication? Types of Mass Communication History of Mass Communication Mass Communication Theories Ethical Issues for Mass Communications What Does the Future of Mass Communications Look Like? What is Mass Communication?

Ethics 52

Ethics Communications Print Television 52

Stern + Associates

FEBRUARY 9, 2023

government, multinational companies and global entities such as the World Health Organization – examine complex legal, ethical and regulatory issues surrounding biotechnology and emerging sciences. For decades, acclaimed bioethicist, futurist and legal scholar Alta Charo has been helping organizations – including the U.S.

Engineering 62

Engineering Biotechnology Leadership Technology 62

Stephen Waddington

AUGUST 29, 2019

The candidates for CIPR President in 2021 have been announced. I valued Mandy’s counsel on CIPR Governance issues and engagement with public sector communications communities during my time as President in 2014. Member engagement What’s your motivation to stand as CIPR President for 2021? I’ve plenty of board experience.

Meeting 96

Meeting Training Ethics Government 96

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. Strengthening community-building and connections.

Marketing 198

Marketing Content Marketing Data Social Media 198

PR 20/20

SEPTEMBER 8, 2021

Register for Marketing AI Conference (MAICON) 2021 Virtual, Sept. 31, 2021, I sold PR 20/20 to Blue Cypress , a family of companies owned and led by Amith Nagarajan that is dedicated to building purpose-driven businesses. Building more personalized campaigns, in ethical and responsible ways, that deliver greater value to consumers.

Financial 52

Financial Conference Agency Resources 52

NewsWhip

FEBRUARY 26, 2021

FEBRUARY 26, 2021. Tonia explains that the 2021 Edelman Trust Barometer indicates trust in government, media, and peers has declined. Tonia explains that the 2021 Edelman Trust Barometer indicates trust in government, media, and peers has declined. So it has both the competence and the ethics implied in that question.

Brand 78

Brand Branding Media Government 78

Sword and the Script

OCTOBER 4, 2022

It claims it saw “75% year-over-year revenue growth in 2021, and more than 300% revenue growth over the three-year period from 2018-2021.”. Here are some interesting posts by or about the PR technology community that stood out to me this month: Tressa Robbins writes about PR ethics for Burrelles. Content picks.

Technology 81

Technology Company Analytics Writing 81

Flatiron Communications

MARCH 13, 2021

It’s been a long-time pet peeve of mine to observe how many reputable firms in the PR industry will accept clients whose business or advocacy goals raise ethical questions. “An organization’s commitment to social purpose matters more than ever to its customers, employees , and communities.” – Edelman on Social Impact.

Policies 36

Policies Agency Ethics Government 36

Sword and the Script

DECEMBER 14, 2021

73% of respondents are willing to pay more for a product or service from, businesses they trust – and other marketing statistics summarizing 2021. And now on to the statistics summarizing marketing in 2021…. less-than half (48%) participate in online communities with their audience. 57% are neutral about trust in NGOs.

Marketing 103

Marketing Survey B2B Government 103

Sword and the Script

JANUARY 12, 2021

here is current as of January 2021. The context of the release matters, because depending on the subject matter, a retraction could well be the ethical choice regardless of any embarrassment. That’s my view but I also team up with Ned Lundquist and his Job of the Week newsletter to survey the PR community every year.

Financial 89

Financial Video Survey Google 89

Buzzstream

FEBRUARY 9, 2024

White hat link building is building links ethically and adhering to Google’s Link Spam policies. Survey and data studies are typically part of the digital PR strategy, which Google said they liked as a white hat link building tactic in a now-famous (at least in the digital PR community) Tweet from John Mueller of Google.

Google 71

Google Infographics Pitching Resources 71

Mark My Words

JANUARY 14, 2021

It’s been an awful time for people, so I hope that we can heal in 2021.’ ‘It’s been an awful time for people. People have lost loved ones, people have lost their businesses, they’ve lost work.

Privacy 60

Privacy Healthcare Instagram Banking 60

Sword and the Script

DECEMBER 26, 2023

Performance marketing has led the community to this wild notion that B2B marketing should only engage in measurable tactics. presidential election, which means misinformation and deepfake advertising will rise, putting pressure on communicators to combat false narratives. It’s like trying to lay down pipe before you even dug a ditch.

Writing 200

Writing Communications Marketing B2B 200