PRSay

JULY 14, 2020

We’re only halfway through 2020, but the year has already ushered in a once-in-a-century pandemic and a world-altering movement to dismantle systemic racism. So what do the rapid changes of 2020 mean for your organization? Should corporate leaders share their own beliefs? Should businesses address these movements?

System 157

System Community Social Media Employee 157

PRSay

APRIL 5, 2021

As companies reevaluate their role in the political sphere, a new report by The Conference Board highlights considerations and best practices regarding corporate political activity. companies, hosted by The Conference Board ESG Center in the wake of the 2020 U.S. Align political activity with corporate values.

Report 173

Report Company Government Conference 173

Onclusive

AUGUST 9, 2021

Corporate Communications. As companies grow, corporate communications become more important. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. There were some serious PR blunders in 2020. Crisis Communications.

Training 370

Training Media Training Reputation Crisis Communications 370

Onclusive

DECEMBER 16, 2020

In 2020, we have all experienced a year like no other. Here are Onclusive’s predictions for what to expect in 2021: Corporate reputation as a key success metric During this era of disruption and uncertainty, corporate values and brand activism have become more important than ever.

Industry 221

Industry Content Marketing Corporate Analytics 221

Stephen Waddington

SEPTEMBER 16, 2021

A paper published by Harvard Business Review reports that almost four in five corporate transformations fail. Internal communication and how organisations engage employees is a critical factor in successful transformation projects. The study used financial performance and increased reputation as indicators of success.

Internal 92

Internal International Communications Employee 92

PRSay

DECEMBER 18, 2019

Fewer than 24 hours later, the Twitter brouhaha would expand into a sprawling crisis for the NBA’s relationship with China and its reputation at home. In the new era of corporate responsibility, large organizations increasingly turn on a dime when faced with criticism on social media. Tip 1: Live your values. In an Oct.

Corporate 100

Corporate Crisis Management Crisis Government 100

Sword and the Script

JANUARY 9, 2024

This is because many of the queries aren’t from bona fide journalists, but from corporate bloggers. Recap of recent money moves This is just the latest move in a string of corporate financial transactions the company has made of late. In 2020, the company quietly went IPO raising $400 million. Employee engagement.

Brand 155

Brand Branding Reddit Pitching 155

PRSay

MARCH 6, 2020

Organizations are continuing to examine how their employees, operations, stakeholders and communities may be impacted. Garland Stansell, APR, PRSA’s 2020 chair. It is a challenge to cut through all the noise, which is why it’s important to provide access to reputable news sources and be available to field questions as they arise.

Communications 212

Communications Employee Crisis Policies 212

PRSay

JULY 10, 2023

To avoid inflicting lasting reputational damage, communicators need to quickly decide whether to react to divisive political events. A corporate mission in action means being proactive about how the organization demonstrates its values to the world. corporations that continued to do business in Russia after the invasion.

Brand 145

Brand Branding Nonprofit Government 145

Sword and the Script

DECEMBER 21, 2021

Year of the employee. 2022 is going to be known as the year of the employee. Reputation management is crucial. Reputation management would become crucial in the face of recession, jobs loss and livelihood loss. But it’s employee retention and engagement that will take priority. This was up from 50% in 2020.”.

Marketing 215

Marketing Content Marketing Social Media Employee 215

PRSay

JUNE 28, 2021

In the early summer of 2020, I decided to resign from my position as head of communications at a medical-research institute in San Diego. The truth is that I had been thinking of leaving the corporate world and starting my own firm long before the pandemic hit. It was a well-paid, full-time position with great benefits.

LinkedIn 172

LinkedIn Crisis Agency Crisis Communications 172

ImPRessions - Crenshaw Communications

MAY 8, 2017

As the practice of public relations has changed over the decades, so has its name – morphing from “publicity” and “press office” in the 1920s to broader and more inclusive terms like “public relations,” “public affairs” and “corporate communications.”

Publicity 245

Publicity Public Affairs Agency Corporate 245

ImPRessions - Crenshaw Communications

JULY 6, 2016

It’s expected to reach $20 billion by the year 2020. A PR agency employee starting in the business today will be creating programs, telling stories, and reporting to clients in ways very different from just a few years ago, in part due to the rise of digital technology and the blurring of lines between paid, earned, and owned media.

SEO 204

SEO Analytics Measurement B2B 204

PR in High Definition

SEPTEMBER 22, 2020

Here are my tips on good ‘reputation enhancing’ for internal and external comms campaigns to assist your recovery and make sure you and your businesses are on the ascending trajectory and not descending. Listen to your employees. Give back however you can, personally, professionally, corporately. Listen to your customers.

Creativity 116

Creativity Employee Newspapers Crisis 116

Sword and the Script

JUNE 30, 2020

Most respondents with communications or PR responsibilities report to the head of marketing (41%) according to the 3 rd annual JOTW Communications Survey for 2020. The survey solicited respondents from 300 executives in UK-based businesses with 1,000+ employees. Who Does PR Report Currently? Four options here (the limit).

Report 118

Report Publicity Survey B2B 118

Reputation Us

MAY 12, 2020

May 11, 2020. As the president of ReputationUs and with 28 years of experience behind me, I have been striving to refine the art of managing corporate reputations during a crisis into a well-honed specialty. You will see how good your communications, strategy, infrastructure and reputation are, and what needs to change.

Crisis 78

Crisis Financial Banking Crisis Management 78

Stephen Waddington

JULY 15, 2020

The 2020 CIPR State of the Profession survey is a time capsule. The COVID-19 crisis has had a significant impact - both good and bad - on diversity, flexible working, talent, training and its reputation as a management function. The CIPR of State of the Profession survey was concluded before lockdown.

Survey 159

Survey Policies Crisis Community 159

PR in High Definition

DECEMBER 17, 2020

With 2020 almost behind us, we’ve been having some great discussions here at Firefly about what we think the year ahead holds, so here are six of the main trends we’ve come up with that we think will have a huge impact on the world of comms in 2021. Most infamously this year was the fall of the once beloved writer, J.K.

Trends 71

Trends Reputation Course Media Relations 71

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2020

In PR and elsewhere, 2020 has been a year like no other. So, the sooner we finish our 2020 roundup posts and forecasts for the coming year, the quicker we can put it all behind us. This is particularly true for marketing, and the same applies to brand and corporate communications. The stakes rise for employee engagement.

Trends 407

Trends Communications Employee Corporate 407

Sword and the Script

JANUARY 31, 2023

Recapping recent activity Meltwater quietly went IPO in late 2020, raising $400 million. Factmata uses AI to identify and track narratives online through articles, blogs, tweets and other social chatter, highlighting the ones that could either help or hurt brand reputation and value.” What’s different about that?

Software 78

Software Case Study Technology Tools 78

Prohibition

JANUARY 14, 2022

A PR crisis is a negative story about your brand that threatens the reputation of your organisation, causes reputational damage, or negatively impacts sales or stock value. A PR crisis can destroy a reputation in an instant, so it’s crucial to have a plan in place. What is a PR Crisis? Or it could be an act of terrorism.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Prohibition

JANUARY 17, 2022

A crisis communication plan can help you; during crisis mode and after a crisis, assist you in maintaining your excellent reputation with customers, competitors, and industry leaders. Brands that want to develop trust should focus on reputation management using social media tools. Try to identify any trends in the comments.

Crisis Management 118

Crisis Management Social Media Crisis Media 118

Burrelles Fresh Ideas

MAY 21, 2024

Research consistently demonstrates that employees with good mental health are more productive, engaged, and innovative. According to the Health Enhancement Research Organization (HERO), investing just a dollar in employee wellness can yield $6 in healthcare cost savings and increased productivity.

Employee 90

Employee Pinterest Resources System 90

Sword and the Script

DECEMBER 22, 2020

Here’s a look at statistics across PR, marketing, and social media that were surfaced in the various reports and studies covered on this blog throughout 2020. The list below is broken into four sections: Marketing statistics from 2020. Public relations statistics from 2020. Content marketing statistics from 2020.

Survey 178

Survey Marketing B2B Study 178

Sword and the Script

DECEMBER 26, 2023

PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024. To enhance empathy and connection with their teams and clients, organizations will foster employee brand ambassadors, highlight origin stories, show behind-the-scenes videos, and encourage user-generated content.

Writing 198

Writing Communications Marketing B2B 198

Sword and the Script

DECEMBER 20, 2022

This will contribute to even more noise, and it will make high-quality corporate content both more appreciated and harder to find.”. There is a new corporate scenario that directly impacts all audiences and communication channels. Employee communication will continue to be a major focus for many CCOs.

Marketing 196

Marketing Content Marketing Data Social Media 196

Sword and the Script

JANUARY 17, 2023

Review: The Updated Media Monitoring Module by Agility PR Solutions is a Solid Tool for the Price Point (2020). Meltwater has a reputation for an overly aggressive sales team. Some use words like media intelligence and reputation management, but these are based on media monitoring. Parent company: Innodata (Nasdaq: INOD ).

Technology 93

Technology Software Resources Pitching 93

PRSay

OCTOBER 27, 2020

Carolynn Johnson delivered what she called some “uncomfortable truths” during her General Session talk today at PRSA’s ICON 2020 virtual conference. During her talk, she discussed the “unchecked racism” in the United States as well as offered practical advice to address racism in corporate America. Building allies.

Education 160

Education Conference Employee Policies 160

Sword and the Script

NOVEMBER 7, 2023

Propel releases AI-based “media war room”; Muck Rack has AI recommending reporters to PR; PRophet partners to bring influencer marketing and media alerts; Did you know Gartner has a Market Guide for Employee Communications? Generative AI may get all the attention these days, but it’s not the only “kind” of AI.

Employee 141

Employee Software Survey Tools 141

Sword and the Script

MARCH 1, 2022

It has “more than 250 corporate and government clients across Singapore and New Zealand,” according to the announcement. years, having joined in September of 2020. In 2021, the company says it added 65 new employees bringing its total to 150. Does reputation top profit? The company has been self-funded to date.

Software 126

Software Case Study Advertising Advertising 126

Maxim Behar

JANUARY 31, 2024

PR has become a strategic function, enabling proactive communication, reputation management, and the cultivation of positive relationships with various stakeholders. Both in 2020 and 2022, Mr. Behar himself was honored as the Best PR Professional in Europe by PRWeek. M3 Communications Group, Inc.

Publicity 59

Publicity Crisis Management Leadership Hotels 59

Landis PR

JANUARY 3, 2022

Following the 2020 pandemic, 2021 continued to surprise us in both good and bad ways. ESG issues will be dominating corporate communications in 2022 and beyond.”. Like 2020 and 2021, 2022 will be a year of great uncertainty. Photo courtesy of Unsplash. Note: PRGN originally posted this blog on its website. What a year!

Trends 52

Trends Trade Shows Agency Communications 52

Reputation Specialist Michael Toebe

JUNE 12, 2021

Soccer star Neymar can’t believe Nike terminated an endorsement deal with him because he refused to cooperate with an investigation into the alleged sexual assault of a Nike employee that he says was "an absurd lie." Where he now stands reputation-wise and legally as to his contract are as much a matter of perception as facts.

Reputation 59

Reputation Crisis Management Crisis Public Affairs 59

NewsWhip

MAY 27, 2021

Brand relevance versus brand reputation | Jump to text. And, the reality is, in this digital world, relevance is even more important than reputation. In fact, from 2019 to 2020, there was a 42% dip in advertising to newspapers, so this was already happening. W2O rebranding to Real Chemistry | Jump to text.

Healthcare 78

Healthcare Storytelling Communications Local 78

Sword and the Script

DECEMBER 11, 2018

“I believe there will be an acceleration towards humanizing brands, putting individuals in front of a corporate identity, in an effort to emotionally connect with customers.”. – BJ Schaknowski | Vertafore. Calls for GDPR style American laws to codify privacy as a human right will increase, culminating in American laws in 2020.

Social Media 96

Social Media Marketing Media Creativity 96

Sword and the Script

DECEMBER 15, 2020

Dozens of marketing and PR professionals express aspirations for 2020 along with educated guesses about the future . Predictability is dead – 2020 killed it. Spotify reported in mid-2020 that overall podcast consumption had more than doubled. After a year like 2020 – it is hard to even think it might finally be over.

Marketing 174

Marketing Employee Content Marketing Training 174