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How Securing Media Coverage Brings Greater Value Than Ever

PR Insiders

Did you read that newspaper article in print or on your phone? But because of the pandemic, remote interviews through Zoom or Skype have become common. The New York Times has about 833,000 print subscribers, which is impressive on its own merits. Think about how you get information these days.

Print 78
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5 PR Mistakes And What To Learn From Them

ImPRessions - Crenshaw Communications

An anonymous quote tells us, “A mistake should be your teacher, not your attacker,” and those in public relations would be wise to remember it when something goes awry. With a print interview, there are opportunities to reach out to a journalist and add or amend statements.

Skype 170
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Holding out for a hero

Stephen Waddington

Captain Tom’s story had many of the classic elements of a great story: a plot, a hero and multiple emotional triggers with which the public could connect. For example, print has fallen off the cliff on which it was already teetering precariously. Facetime, Zoom, Houseparty, Skype, etc. have become our new normal.

Radio 89
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PR Recap: International Home + Housewares Show – 2017

5W PR

without seeing an array of products displayed in rose gold, copper, matte black, jewel tones, speckled prints, or Pantone’s color of the year, Greenery. On the décor and design front, food and plants are having a moment, from pineapple-shaped barware and decorative objects, to cacti-printed dishware, unique prints popped up all over the show.

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The Journey To Earning My APR

The Stalwart Blog

In honor of PRSA’s Accreditation in Public Relations (APR) month, it’s only fitting that I share my journey to obtaining my APR. They only provide a print out of the sections tested and what percent you scored in each area. Fair warning, it wasn’t pretty. It all started in 2012. I decided that I wanted to obtain my APR.

Study 60
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How I 1st-Drafted an 87,000-Word Self-Help Book over 46 Days in 2018*

ZudePR

H: What about the print quality? Before going to sleep by 22:00 latest, I made sure that everything was ready to smooth my way out of the door in the morning, including clothes, anything I needed to print out, and any reference books I needed. * E: Why do people look down their noses at it? F: What could I learn? xii) Free book.

Writing 83
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Beyond Your Borders: How to Work with Non-Local Clients

Solo PR Pro

You can pitch by-lined articles to industry or area publications, publish thought leadership pieces on LinkedIn or your own blog. Use direct mail, print ads Facebook or LinkedIn to reach your desired market. Schedule Skype or video calls periodically to add a more personalized touch. Target with content.

Local 41