Remove Marketing Remove Product Launch Remove Resources Remove Trade Shows
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How to Know Your Product Launch Is ‘Trade Show Ready’

Beyond PR

Launching a product at a trade show can be a great way to focus on your event marketing strategy and spotlight a new product in front of a targeted audience. At Macworld in 2007, Apple unveiled the first generation of a revolutionary product: the iPhone. Will the product be ready for show time?

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Change Agent Spotlight: Set Your Inbound Marketing Team Up for Success with Tips from Crayon's CMO

PR 20/20

Some marketers aren’t afraid to take a risk on new ideas, push leadership on new technology or champion an entirely new methodology. These marketers aren't afraid to take risks to make an impact. Read on to see how Ellie has helped to build marketing programs from startup to scale-up. We call these people change agents.

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How To Use Social Media At An Event

Beyond PR

With such a high concentration of news and innovation in one place, it’s no surprise that trade shows and other industry events generate a plethora of content. You have a solid social media marketing plan for the year, including before and after your brand’s big events, but what about during?

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Why some brands are hesitant to use Periscope and Meerkat

Communications Conversations

.” I realize I’m not contributing to the content marketing vortex. Livestreaming trade shows. Livestreaming product launches. Isn’t that the conversation marketers are having with management right now? Brands and marketers are excited about livestreaming video, sure. Here one minute.

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How to Set the Stage for Success with a New Client

Solo PR Pro

This includes staffing changes, product launches, expansions, partnerships and more. You will also want to determine if there are any upcoming events such as trade shows, speaking engagements, or media interviews. Review Members Only resources to manage the entire client lifecycle. Meeting schedule.

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