ImPRessions - Crenshaw Communications

MARCH 31, 2017

In B2B PR, a strong point of view on an industry problem, a compelling vision for the future, or a prediction can be winning thought leadership ideas, with the right packaging. Take stabs at writing up the dream media results and crafting the headlines that would spell success. Do work backward.

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Airlines Exercises Fashion Print 120

PR 20/20

FEBRUARY 7, 2019

Some marketers aren’t afraid to take a risk on new ideas, push leadership on new technology or champion an entirely new methodology. Every day is very different; I might be writing a blog article or doing data analysis, or meeting with teams to figure out how to do the next product launch or hit a sales goal and so on.

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Marketing SEO Trade Shows Technology 74

PR Fuel

JUNE 16, 2021

You should also avoid writing press releases to send over the weekend. New leadership announcements . For a product launch, consider distributing press releases one to two weeks in advance. For a conference, grand opening, trade show, or another event announcement, send it three weeks in advance. .

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Content Marketing Trade Shows Product Launch Strategy 52