Contently - Strategy

NOVEMBER 3, 2021

In traditional journalism, diligent fact-checking is a given. This type of work is not journalism, strictly speaking. I also ensure I’m citing studies accurately and attributing quotes from interviews to the right people. Make sure you record the interview (let the source know you’re doing this first).

Content Marketing 144

Content Marketing Marketing Viral Study 144

Stephen Waddington

OCTOBER 30, 2017

Lord Chadlington will interview his fellow peer Lord Bell on 7 November in London. In 2011, the Bureau of Investigative Journalism covertly recorded some of the firm’s executives boasting of its UK government connections to journalists posing as agents for the government of Uzbekistan. He is sceptical about social media.

Wikipedia 60

Wikipedia Government Interviews Ethics 60

Waxing UnLyrical

NOVEMBER 23, 2010

Image: jbcurio via Flickr , Creative Commons For the few who don’t know or recall, an “ advertorial is an advertisement written in the form of an objective article, and presented in a printed publication – usually designed to look like a legitimate and independent news story,” according to Wikipedia. Regardless, thanks for visiting!

Blogging 73

Blogging Twitter Facebook Measurement 73

Sword and the Script

AUGUST 13, 2019

Oh, sure, there are bits and pieces, but even the Wikipedia entry , at the time of this writing, is woefully incomplete. It included email (iContact), press releases (PRWeb), media relations (HARO), and social media (North Social and Engine 140), bundled in what was pitched as an easy-to-use and all-in-one product.

Technology 12

Technology Software Company Marketing 12

Burrelles Fresh Ideas

JUNE 27, 2023

For the backstory on how press releases came to be, see the Wikipedia entry for Press Release – History Evolution of the press release As the media landscape changed, so has the press release. The early 2000s saw the addition of social media features.

Pitching 40

Pitching Writing Engineering Wikipedia 40

ZudePR

MAY 31, 2015

You work in public relations, SEO, content marketing or social media marketing. An example of a hero of free authority: Jimmy Wales of Wikipedia.” The last one was in the form of a nice contract to develop a social media e-learning course for in-company training: simply based on one single referral.

Communications 81

Communications How To Blogging Content Marketing 81

Mark My Words

DECEMBER 29, 2015

Beyoncé , rated as 2015’s most powerful female musician, hasn’t given an interview since 2013. Closer to home, the face (and facial hair) of Authenticity Politics Jeremy Corbyn is rewriting the rulebook by shunning headline interviews on Today and Marr in favour of ragtag rallies and vegetable shows. 2016 will be about responsibility.

Journalism 60

Journalism Wikipedia Film Interviews 60