Cision

DECEMBER 5, 2017

Blogging is no longer an experimental trend that might be a waste of time. But when you limit exposure by only posting to your owned channels (website, email, and social), you only reach existing audiences. PhRMA, the Pharmaceutical Research, and Manufactures of America faced this exact challenge. Infographics.

Infographics 235

Infographics Case Study Content Marketing Video 235

Beyond PR

DECEMBER 5, 2017

Blogging is no longer an experimental trend that might be a waste of time. But when you limit exposure by only posting to your owned channels (website, email, and social), you only reach existing audiences. PhRMA, the Pharmaceutical Research, and Manufactures of America faced this exact challenge. Infographics.

Infographics 72

Infographics Case Study Video Survey 72

MaccaPR

OCTOBER 17, 2016

Pharmaceutical giant Eli Lilly incorporate its 136 page integrated report into a microsite that also houses videos, infographics and charts to tell its story, all communications tactics that are growing in popularity in corporate sustainability reports. Ensure that your key media contacts have access to the latest report.

Corporate 48

Corporate Report Infographics Pharmaceuticals 48

MaccaPR

MARCH 7, 2016

When your brand is mapping its media outreach strategy, it’s easy to get hung up on the usual suspects: public relations, paid advertising, social media and content marketing. Tip : Any company with industry-specific expertise can capitalize on trends and breaking news. Which leads us to why it’s important to….

How To 48

How To Media Print Real Estate 48

ISEBOX

JANUARY 12, 2017

So, all you need to do is go to the 4-5 most-used social media platforms, find all Top 20 Big Pharma profiles, review every single piece of content they posted for the last few months – then analyze the responses, comments, interactions, and other indications of engagement for each post.

Social Media 70

Social Media Pharmaceuticals Company Media 70