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Ranger Scott Gediman on the Ferguson Fire and 22 Years as Yosemite Park’s Public Affairs Officer

PRSay

I work in Yosemite Valley, so I stayed in a hotel room at Yosemite Lodge. As the PR person, I have to look at impacts to visitors, including international visitors whose flights and hotels were being canceled. So I told the media, “It’s closed indefinitely.” I was working seven days a week. Physically and mentally, it was hard.

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4 Ways to Avoid PR Disasters

Critical Mention

If you’re a hotel and are about to renovate rooms, consider the ramifications of construction noise or paint odors. And if you’re looking into releasing a new logo for a professional sports team, think about possible responses the change will bring up in across the media. Plan for Every Possible Scenario. Until next time!

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Countdown to CES 2023: Top 7 PR Lessons for Mobility and Automotive Suppliers

Bianchi Biz Blog

CES was created more than 50 years ago as the Consumer Electronics Show and hosted only 250 exhibitors (including companies like Motorola, Phillips and LG) who were focused on consumer electronic products like TVs and radios. Every business these days is short-staffed – from the airlines to the hotels to the taxi companies.

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7 Facts Auto Suppliers Need to Win PR At CES 2024

Bianchi Biz Blog

AN AUTOMOTIVE SHOW WITHIN A CONSUMER ELECTRONICS SHOW When CES was launched more than 50 years ago as the Consumer Electronics Show, it brought together some 250 exhibitors, which included companies like LG, Motorola and Phillips, who were focused on consumer electronic products like TVs and radios.

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Top 9 CES2022 PR Lessons for Automotive & Mobility Suppliers

Bianchi Biz Blog

Although CES was born more than 50 years ago as the Consumer Electronics Show and hosted only 250 exhibitors (including companies like Motorola, Phillips and LG) who were focused on consumer electronic products like small radios and TVs, it has expanded steadily in scope and size beyond electronics.

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26 Thoughtful Marketing Predictions that Could Actually Happen in 2019 Across PR, Content, Digital, Social Media and Customer Success

Sword and the Script

Think Google Hotels, Flights, weather, etc.). There will be a surge of DIY programmatic media (DMP) usage, which costs more than social, making powerful third-party data libraries (better targeting than social ever had) available to savvy marketers for a higher cost. Also see Managing Media Relations for a Publisher; Off Script No.