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TikTok Trends

PR for Anyone

I’ve seen multiple stories on television with experts talking about what TikTok is talking about. I’ve seen “sure cures” for this or that, new exercise programs, teeth whitening concoctions, fashion trends, and so much more. I’m all about the ease of PR. You don’t need to reinvent the wheel.

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What makes a media story relevant?

PR for Anyone

If you are looking to land on television or be featured in a daily or weekly newspaper, your likelihood goes up when you tie the story to the current condition with coronavirus. The good news is that the media is now looking for other stories related to this.

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A 14-year-old boy immersed in the press relations world

The Hoffman Agency

In 2015, two French journalists realised that schoolchildren from disadvantaged neighbourhoods, lacking a network, were doing their internships in small businesses where they sometimes became free labour. So, he applied on the platform for several jobs in journalism, television and comedy (his second passion).

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Land Stories

PR for Anyone

So things related to the New Year, healthy habits, healthy eating ,exercise, organization. Now, if you’re interested in landing in a national publication, you need to start looking at stories related to January. I know you’re thinking, “it’s September!” But they really are four months out. What are those things in January?

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Confusion, Technology and Talent in Marketing; Off Script #26: Frank Pollock on Fundamentals and What He’s Learned from Working in CPG

Sword and the Script

As it turns out, he got his start selling radio and television advertising and only later went to work in the CPG industry after earning an MBA. When I talk to my friends who market local or regional businesses they imply that big brand marketing is easy because of large budgets and tons of resources. Today he’s on his own.