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What Lies Ahead for Public Relations in 2018?

PRSay

We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms. Tech companies have made huge financial bets on all of these innovations. Artificial intelligence also has the potential to revolutionize journalism.

Publicity 167
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Don't Be Naïve About Native Advertising

Mindful Marketing

People are rightly wary of the ethics of native ads like this one because they have a propensity to deceive in two closely-related ways, which also violate Federal Trade Commission (FTC) guidelines. These results reminded me that the AMA has identified five core “Ethical Values,” which include honesty and transparency.

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Acting Ethically Means Going Beyond Performative Action – Candace Hamana

Ethical Voices

She discusses a number of important ethics issues, including: What to do when your employer doesn’t let you act in true faith How to make land acknowledgments more than a performative action The importance of cultural contexts Tell us about yourself and your career? What is the most difficult ethical challenge you ever confronted at work?

Ethics 81
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The 2015 PR Quiz

Flatiron Communications

Q1) The Financial Times recently announced that it would not charge its advertisers by the number of reader views or clicks. Q11) Are these the best of times or worst of times for journalists and journalism? KNX Radio __. Q14) In journalism, what does TLDR stand for? What measure has it decided to use? Yahoo-ABC News.

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22 PR Rock Stars of the Future

Communications Conversations

Focused on the world of financial and corporate communications, club membership and participation in its SOJC stock index has increased 50% under his leadership. Her current project is the promotion of a golf tournament for the USM student radio station, for which she has created sponsorship and player brochures and an advertisement.

Sports 0
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Future of PR and social media for International Air Transport Association crisis communications conference

Stuart Bruce

And thank you Aaron for that fascinating insight into how social media has changed journalism. I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. We’ll look at ethics and governance. The first and foremost for me is ethics and governance.

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Media relations is thriving

Stephen Waddington

News brands that uphold high editorial standards such as The Associated Press, Reuters, and publications such as The Economist , and The Financial Times , thrive. The rise of mass media, namely print newspapers, magazines, radio and television, provided a shortcut to large audiences and it enabled the business to operate at scale.