Sun.Jul 14, 2019

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Caution Ahead: How a Good PR Pro Helps You Avoid Trouble

Garrett Public Relations

The benefits of having an experienced PR pro on board – be they a team member or a hired hand like a consultant – are clear. We help brands build, maintain and promote their reputations by sharing news and information via a variety of channels. But, beyond the initiatives that skilled public relations practitioners generally […]. The post Caution Ahead: How a Good PR Pro Helps You Avoid Trouble appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH.

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Missing males—why do household marketers still ignore men?

Agility PR Solutions

Traditional advertising has focused a great deal on the purchasing power of women in the home. Women continue to be considered responsible for some 80 percent of all household-related purchasing decisions. Men, on the other hand, are granted little influence in modern-day households among marketers and mass media. Even fathers of recent generations—who actually spend […].

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Letter from Darlington: In praise of editors

Stephen Waddington

Feedback on your written work can be hard to take. You need to get over it if you want to learn and grow. I’m back up north this weekend in Darlington. I need to level with you. My wife edits almost every word published on my blog. It's all the better for it. Sarah removes typos, sharpens grammar and tightens up sentences. She also calls out nonsense and suggests when I need to strengthen arguments or add detail.

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4 critical reasons to build a PR team today

Agility PR Solutions

When you’re running a public-facing business today, it’s very important that you have public relations staff on board. By having a public relations team, you can navigate problems that can hurt your reputation temporarily or even permanently. Follow all of these reasons why you should be hiring a public relations team. Advertising Releasing the wrong […].

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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PR pulse: Americans believe tech giants have too much power

Agility PR Solutions

New research from strategic insights consultancy Grail Insights aimed to find out what U.S. consumers really think about giant tech companies and the vulnerability of their personal data. The question: Are corporations and government doing enough to protect consumer data privacy? Despite the tremendous investment many tech companies have been making in public relations and safety-related […].

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