Agility PR Solutions

NOVEMBER 11, 2018

Generally speaking, Generation Z—the “digital native generation“—is no different than other sectors in that an overwhelming majority (nearly two-thirds) say they watch or listen to more news than they read. However, both Millennials and Gen Z are very different when it comes to how those visual elements are formatted and enhanced. New research from strategic communications firm […].

Journalism 105

Journalism Trends Communications Media Relations 105

Stephen Waddington

NOVEMBER 11, 2018

It started - as these things often do - as a throwaway comment. David Sawyer contributed to a book that I wrote in 2015 and was keen to have a crack himself. He wanted to describe how he'd rebooted his skills as a digital marketing and PR practitioner in a bid to help others The result is far more ambitions than originally envisaged. RESET is part self-help and part autobiography for anyone seeking financial independence and purpose in work life.

Exercises 66

Exercises Financial Travel Measurement 66

Agility PR Solutions

NOVEMBER 11, 2018

Once upon a time, it was all about getting enough press and publicity—putting news, press releases and information “out there” for target audiences to read. Companies hired PR agencies to get them the print and broadcast coverage they wanted. Enter social media—the biggest disruptor to traditional PR—in which the audience now takes an active role […].

Social Media 68

Social Media Print Media Agency 68

Agility PR Solutions

NOVEMBER 11, 2018

As shoppers prepare for gatherings and gift giving, marketers can benefit from campaigns that reflect the evolving purchase locations and behaviors of digital consumers. A new holiday shopping report from programmatic media buying services firm Digilant explains why it’s particularly important this year that advertisers and media buyers make informed and strategic decisions that yield […].

Marketing 66

Marketing Media Advertising Advertising 66

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Agility PR Solutions

NOVEMBER 11, 2018

As the U.S. says “thank you” to the women and men in uniform, and to our veterans for their service to the nation, it’s also a good time to recognize the many companies that make the extra effort to hire that latter group. In particular, three military- and veteran-friendly organizations help ease transition for service […]. The post What does “veteran friendly” really mean?

Groups 60

Groups Company Brand Branding 60