Thu.Jun 02, 2022

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How Earned Media Drives Consumer Behavior: Brand Engagement

Onclusive

Welcome back to our blog series about the relationship between core earned media attributes and consumer behavior! These insights are based on our quantitative analysis of the PR Attribution data from over 100,000 earned media articles published in 2021 that covered both business-to-consumer and business-to-business brands across a wide range of industries.

Consumer 195
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Top Crypto Reporter offers Tips for PR and Startups

Flack's Revenge

If you work for a crypto or blockchain company and want to improve visibility and marketing results, check out our latest podcast. Fusion PR CEO Jordan Chanofsky interviewed CoinDesk Deputy Business Editor Danny Nelson about the state of the space and implications for media and PR. They discussed: Where is crypto today? Is the market maturing? Terra crash and implications for startups entering the space How to bring more people in the crypto world Pet PR peeves; how to pitch Danny Can early-stag

Report 156
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How Earned Media Drives Consumer Behavior: Brand Engagement

Onclusive

Welcome back to our blog series about the relationship between core earned media attributes and consumer behavior! . These insights are based on our quantitative analysis of the PR Attribution data from over 100,000 earned media articles published in 2021 that covered both business-to-consumer and business-to-business brands across a wide range of industries.

Consumer 195
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4 comms tips for building your restaurant’s public image

Agility PR Solutions

Having a good public image is important in many industries, but it is uniquely important in the restaurant industry. Restaurants thrive or die by their customers’ opinions. A spot known for good food and service will succeed, while a spot that is known for mistakes or low quality may see nothing but empty tables. You […]. The post 4 comms tips for building your restaurant’s public image appeared first on Agility PR Solutions.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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What Do Journalists Want?

HMA Public Relations

A new Cision survey is giving insight into how journalists work and what they want from the PR and communications professionals they work with. Find out more in today's post from Abbie Fink.

Survey 84

More Trending

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Pride is not just for the month of June

Steve Barrett on PR

Amid a febrile and fractured environment that is increasingly frightening for marginalized members of society, the pride movement will only grow and flourish if it extends year round.

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Class of 2022: Today’s job seekers more likely to apply to companies that prioritize DEI

Agility PR Solutions

As this year’s college graduates prepare to enter the workforce, nearly three in four Americans say they are more likely to seek employment with companies that are committed to breaking down discriminatory hiring practices, according to an annual survey conducted by staffing and workforce solutions provider Kelly. The firm’s latest Equity@Work survey that show Americans want […].

Company 78
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The Biggest Sales Trends of 2022

Ronn Torossian

There’s always a lot to be learned from the willpower and mindset of successful sales professionals. They bounce back after setbacks and have routines and rituals that allow them to succeed despite challenges. Since the past few years, sales professionals have been working with more flexibility and are putting more focus on mental health. The […].

Trends 39
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LinkedIn Business Newsletter Strategy

5W PR

Plenty of businesses use LinkedIn to connect with more potential customers. However, there are several different ways that they can create content that will reach their marketing goals on LinkedIn, and one of the best ones is by starting a business newsletter on the platform. It doesn’t take a lot of time to set up a business newsletter on the platform, and companies can share content whenever they see fit.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.