Remove Document Remove Employee Remove Interviews Remove Privacy
article thumbnail

4 Ways PR Creates Brand Attachment

ImPRessions - Crenshaw Communications

It is well documented that today’s rising generations value a company’s ethical stance and an authentic commitment to social responsibility. In 2016, Apple’s CEO Tim Cook took a controversial stand (on its news site and in TV interviews ) against the U.S. But the storytelling should go beyond the founders and employees.

Brand 149
article thumbnail

Building a Global Media Brand with HubSpot [Case Study]

PR 20/20

Regardless of whether marketers embrace AI, it is accelerating change in the industry: Consumers demand greater personalization, and want to control data and privacy. We utilized features like Snippets and Documents to streamline workflows. Unpacking the Challenge: How to Help Marketers Understand & Apply AI.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Lawyering up on Data Protection and Cybersecurity

The Stalwart Blog

An interview with Lily Li, Principal of Metaverse Law. . Metaverse Law focuses exclusively on data privacy and cybersecurity, so I help businesses with their compliance obligations under these new privacy and cybersecurity rules, bring in third parties to assess the security systems and help them deal within an instant.

Data 60
article thumbnail

New Fronts in Crisis Management

Flatiron Communications

Not too long ago, positive change inevitably occurred following an embarrassing news report of a company behaving badly, e.g., shafting its employees out of their justly earned wages. There are simply too many other “media” to neutralize even the most shocking, well-documented news report. This no longer is the case.