Sword and the Script

DECEMBER 21, 2021

Professionals across the globe share analysis and perhaps, aspiration, in offering up PR and marketing predictions for 2022. I believe when people write predictions, they aren’t just saying what they think will happen but revealing a reflection of sorts. Growth of independent journalism. “We Data-driven PR.

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Marketing Content Marketing Social Media Employee 214

Shift Communications

AUGUST 9, 2017

Thus, we often find ourselves speaking with clients on what we’ll need to secure a hit in Fortune, Wall Street Journal , the New York Times, USA Today or any other top-tier outlet. If you can tie into a story you know they’re already writing about because it’s breaking news, you can more easily insert your client into the story.

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Media Data B2B Pitching 100

Beyond PR

MARCH 30, 2018

that prefers pitches via e-mail with phone call followup afterward. Assuming that didn’t work for you, it brings up a larger point: While you don’t need a degree in computer science to build an AI strategy, it is important that PR pros don’t sit on the sidelines and let an AI strategy get defined for them without their input.

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Publicity Training Technology Data 85