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Best PR Uses For Video Content

ImPRessions - Crenshaw Communications

Executives can reach out to shareholders or investors through video, as Nestle shows in this message from a 2017 investor seminar. As a bonus, explainer and demo videos can also reduce the resources needed for various other corporate functions like onboarding and customer service. A real-time response when the stakes are high.

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PRCA Digital PR Report 2015 need for more digital PR training and digital PR budgets expected to grow

Stuart Bruce

There has been a drop in event-based training: conferences and events have dropped by 6% to 41%; and seminars and roundtables have dropped in rating by 16% to 27%. For agency people, when asked about their three top sources for social media education, expert blogs are also the most popular, at 76%.

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Searching for Marketing Inspiration? Check out these 55+ Inbound Marketing Resources [UPDATED]

PR 20/20

MarketingProfs ( @MarketingProfs ): Covers all things marketing via articles, podcasts, online seminars, guides and tutorials. As Kristen Tomins ( @KristenMTomins ) puts it, “You can actually find some cool infographics or pictures that lead to relevant articles, or you can just click through cool DIY projects, recipes, etc.