Remove Customer Service Remove eBook Remove Infographics Remove Social Media
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The Power of a Good Story: What’s Your Company Narrative?

Beyond PR

Your blog, social media, ebooks, reports, infographics…these are all opportunities to flex your storytelling skills. Even your customer service team needs to know the stories that you want to share with your customers. Rather than waxing on about your products, you’re telling the story of them.

Company 72
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Searching for Marketing Inspiration? Check out these 55+ Inbound Marketing Resources [UPDATED]

PR 20/20

Sign up for free ebooks, webinars and other resources (i.e. Search Engine Journal ( @SEJournal ): Covers SEO and search engines, plus content marketing, social media, paid search and entrepreneurial advice. Social Media Examiner ( @SMExaminer ): Tactical insights to perfect social media performance.

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The Simple Truth Behind Measuring Content Effectiveness

Rock the Status Quo

No matter what your secondary goal might be – email subscribers, sales, customer service forums, eBook downloads, conversion of any kind – it’s a pretty safe assumption that you need them on your website before it can happen. Even your social media activity should be designed to drive traffic to your website.