Remove critical-component-missing-marketing-communications-processes
article thumbnail

The Critical Component Missing From Your Marketing and Communications Processes

Melissa Agnes

This includes your marketing, PR and communications campaigns. In this week’s crisis ready video, I discuss this critical component missing from the majority of organizations’ processes, and provide tips on how you can go about fixing this blind spot. Take a look! I’d love to hear from you!

article thumbnail

Principles of Clear Thinking

Doctor Spin

This involves processing information that aligns with preconceived notions or preferences, often disregarding contradictory evidence. This refers to a lack of concentration or direction in thought processes. It can result from a lack of critical thinking, where assertions are accepted without questioning the validity of the evidence.

eBook 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What Is Crisis Management And Why Its Important?

Prohibition

Crisis management is something every company needs to implement as part of its business processes. It is an essential component of business continuity planning. Crisis management is the process of dealing with an unfavourable situation that could seriously damage a company’s reputation, sales and growth.

article thumbnail

A critical review of Excellence Theory in an era of digital communication

Stephen Waddington

[i] The model describes the different forms of communication between an organisation and its stakeholders. This resulting qualitative data was reduced through a process of factor analysis into a single index of communication management. Academic criticism Critical appraisal of the Excellence Theory isn’t hard to find.

article thumbnail

7 Tips to Write a Killer Conclusion (and Keep Your Audience Around)

Shift Communications

There’s a critical component to any content marketing or communications strategy that is commonly undervalued: the quality of writing. Regardless, there is not a single person who can’t benefit from continual improvement in their written communication skills. Define Your Own Takeaways.

Writing 60