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PR Glossary: 30 Key Terms and Insights Every Professional Should Know

Newsfile

What are the Basics of Crisis Communication Planning? Crisis communication planning involves preparing for unexpected events that could harm an organization’s reputation. Effective crisis communication ensures transparency, empathy, and timely responses. Technical Aspects of PR 15.

Viral 52
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PR problem? Hire a journalist… or rather don’t if you want to have successful PR

Stuart Bruce

I actually laughed out loud when I read this story about the BBC’s world affairs editor John Simpson setting up a corporate consultancy to advise on crisis communications and then even more rapidly closing it again because of the crisis it created. It would be even funnier if it wasn’t so tragic.

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Back to School! 3 Solo PR Pros on Becoming an Adjunct Instructor

Solo PR Pro

Courses may be as broad as Principles of PR or PR Campaigns, or as focused as Working with Influencers, Crisis Communications or Nonprofit PR.” My first adjunct position was at Texas Christian University, teaching PR Writing. DePaul University College of Communications, 2011 – 2022.

Education 107
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Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script

Re-writing the AI draft “We’ll spend more time rewriting ChatGPT’s draft press releases, and less time finding relevant topics, reporters… thanks to it as well.” ” ~ Khaner Walker , Senior Director, Corporate Communications, Syneos Health 16. .” Wishing you a safe and happy holiday season.

Writing 193
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In-Housing Trend: What PR Agencies and Marketing Firms can Learn from Law Firms

Sword and the Script

By the way, the WSJ reporter on that byline used to write for PRWeek). The legal community, and more specifically the in-house effect on law firms bear insight. I’d like to believe, PR agencies that specialized in crisis communications can identify here. So, what does this in-housing trend mean for PR agencies?

Agency 94