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Shark Week Case Study: A Lesson in Crisis Management, Pt. 2

Shift Communications

is great with phone interviews, he may not be as collected on TV, Facebook Live or other broadcast channels. bring in his PR team to practice recorded interviews. You can use this data to prioritize platforms in your crisis communications plan, and to get a better idea of where your target audience is most active.

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2024’s Top 5 PR Trends: What to Watch

Newsfile

#AI adoption has doubled since March of 2023, according to our newest State of AI in #PR January 2024 report AI is moving quickly & we’re here to keep you up to speed on the latest workflow trends, challenges and more. AI research In 2023, 58% of PR pros surveyed tapped into AI to conduct research. Download the report!

Trends 52
article thumbnail

2024’s Top 5 PR Trends: What to Watch

Newsfile

#AI adoption has doubled since March of 2023, according to our newest State of AI in #PR January 2024 report AI is moving quickly & we’re here to keep you up to speed on the latest workflow trends, challenges and more. AI research In 2023, 58% of PR pros surveyed tapped into AI to conduct research. Download the report!

Trends 105