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Visual Content Will Rule in 2015

The Proactive Report

Downloads of the white paper mentioned at the end of the video had an 87% click-through rate. All it takes is research, smarts, creativity and the skills to use the tools available. For more Digital PR updates and ideas follow me on Twitter. Email click and click-to-open rates were 2-3X their average.

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How to Create an Online Newsroom That Journalists Love

Rock the Status Quo

Creativity counts when it comes to a media pitch, the headline of your press release and share-worthy blog posts. More preferable items included events, subject matter experts, white papers, product specs, locations or a facilities list, FAQs and a timeline or history of the company. Digital PR' by CarrieMorgan.

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PRCA Digital PR Report 2015 need for more digital PR training and digital PR budgets expected to grow

Stuart Bruce

The Public Relations Consultants Association (PRCA) has revealed the findings of its Digital PR Report 2015, with insights across the following key areas: In-house budgeting for blogger outreach continues to grow and PR agencies increasingly entrusted with this work.

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How to Get On in New Communications: Be Nice

ZudePR

My lightbulb went off when I saw the more I gave freely the more creative I became and yes, the more money I make in the present and long run. Displaced Yank Doug is co-founder and creative director of Velocity Partners. He runs personal PR and creative campaign specialist agency Rich Leigh & Company. And Lagavulin.