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Is Digital PR Making Public Relations Sexy Again?

Rock the Status Quo

When you think of the biggest changes in the move from traditional #PR to #DigitalPR, what comes to mind? After decades of media relations and pitching, everything is suddenly changing. It’s also coming from those without a lick of public relations experience who are suddenly writing content and pitching bloggers.

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Public Relations Objectives

Doctor Spin

“Public relations is a young academic field with potential to inform various areas of communication and offer tools like issues management for various applied communication fields.“ Source: Journal of Communication 1 Botan, C., & Taylor, M. Public relations: State of the field. Journal of Communication, 54, 645–661.

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How to Create an Online Newsroom That Journalists Love

Rock the Status Quo

Creativity counts when it comes to a media pitch, the headline of your press release and share-worthy blog posts. ” In it, Woodall shares a few details from the recently-released 2014 BusinessWire Media Survey that are worth noting, mainly because so few online newsrooms actually include many of the items mentioned.

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Inside Innovation: NeoMam

The Resolution Blog

NeoMam Studios produce and promote visual content to support their clients’ digital campaigns, amplifying the reach of every piece through influencer marketing. We caught up with Gisele Navarro, head of media relations to find out their secrets. What mix of skill sets are behind your success?

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Public Relations vs Marketing

Doctor Spin

When PR is Better Than Marketing Spin Academy | Online PR Courses What Public Relations Does for an Organisation Suppose you’re running a business and wish to be top-of-mind and sell more products and services. And yes, public relations is equipped to cater to the informational needs of financial stakeholders.

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Get Inspired by Solo PR at the FPRA Conference—Whether Here or Afar

Solo PR Pro

Many of the featured speakers at this top-notch conference are Solo PR Pro members, including: 21 st Century Media Relations: From “Buzz” to “Cha-Ching” – Shonali Burke, President and CEO, Shonali Burke Consulting, Inc. Scripps School of Journalism at Ohio University. Three Really Is The Magic Number.

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How to Get On in New Communications: Be Nice

ZudePR

My lightbulb went off when I saw the more I gave freely the more creative I became and yes, the more money I make in the present and long run. Ann Handley is a Wall Street Journal best-selling author (Everybody Writes), keynote speaker, and the world’s first chief content officer (MarketingProfs). Internet lifestyle junkie. “How?