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Book Review: The Nowhere Office – Reinventing Work and the Workplace of the Future

Wadds Inc.

She believes these changes are for the better, tilting the corporate power balance away from the higher echelons and giving employees more say over when, where and how they work. Claire is both a Chartered PR and a Chartered Marketer. The Nowhere Office is very pertinent to professional communicators.

Fashion 52
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6 Benefits Of Long-Form PR Content

ImPRessions - Crenshaw Communications

In this age of short attention spans, it may seem counter-intuitive to champion long-form content for PR and marketing. Two blog posts each week becomes a permanent SEO-friendly knowledge base. Longer content can help a corporate leader convey a distinct point of view in the service of both personal and company brand-building.

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AMA Q&A: Marketer’s Confidence, Leadership Opps & Pokémon Plays

wiredPRworks

As technology, culture, media and marketing converge, it’s an intriguing time to be a marketer. If you’re wondering how other marketers feel about our industry right now, take a look at the Marketers’ Confidence Index. marketer’s optimism as expressed through their organizational spending and growth.