Sword and the Script
DECEMBER 5, 2017
Regular readers know I bought into the concept of “ content marketing ” many years ago. It was in effect the coining of a term that characterized a strategy my team and I was already working on across traditional PR, digital marketing and social media. 3 Studies that Challenge Marketing Assumptions.
PRSay
DECEMBER 15, 2017
Consider obtaining your MBA, or at the very least consume books and articles, watch videos, go to seminars, participate in webinars and meet with other communications professionals on a regular basis. If you want to accelerate your career growth, then you’ll need to fill up your well with new insights and information.
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Burrelles Fresh Ideas
JUNE 13, 2023
Broadening contact lists and building even more robust connections can be accomplished through active participation in numerous community events, such as workshops, seminars, or conferences within specific industries. Tip 4: Utilize content marketing for PR On a budget, content marketing is a potent tool for enhancing PR efforts.
Beyond PR
MARCH 17, 2016
Content Marketing. Content marketing can be a cost-effective and high-impact tactic to strengthen your online presence and generate new leads. Before you begin creating content, you’ll need to identify your content’s purpose and research your target customer to learn their preferences and informational needs.
ImPRessions - Crenshaw Communications
DECEMBER 5, 2017
Beyond our own consumption, now is a great time to support the types of journalism that are under the most pressure — local news reporting and investigative journalism. Step up support for “real” news outlets. Time to up those subscriptions, PR pros. If you have enough subscriptions, donate. Headlines can be deceiving.
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