5W PR

JANUARY 31, 2024

This field involves a combination of media relations, content creation, event planning, and social media management to effectively communicate a company’s innovations, milestones, and values to the target audience. Capabilities can include event planning, execution, and post-event support.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Beyond PR

SEPTEMBER 27, 2016

Events are innately social; they thrive on interaction, engagement, and community. With such a high concentration of news and innovation in one place, it’s no surprise that trade shows and other industry events generate a plethora of content. Be present on the right platform at the right time.

Social Media 40

Social Media Trade Shows How To Media 40

Cision

JANUARY 26, 2016

If you’ve recently conducted a study or have important information to share, an infographic may be the best way to showcase it. Become a prominent figure in your community. Make a name for yourself by getting involved in not only your community, but in your industry as well. Videos and images are also great.

Media 120

Media Pitching Trade Shows Infographics 120

MaccaPR

DECEMBER 19, 2016

For content marketers seeking to generate leads from that new blog post, white paper, case study, event, infographic, research report, or webinar, here are 33 ways to ensure that your content is found, downloaded, clicked-on and consumed. Wise content marketers can consider participating or even creating a Google+ Community.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

MaccaPR

FEBRUARY 10, 2015

Swift has transformed the launch of each CD into Super Bowl-level global events by tantalizingly building suspense with multiple layers of online reveals. Lesson #6 - Transform Your Customers into A Community. Does your customer base feel so connected to your brand they’d define themselves as a community of fans for your company?

Social Media 48

Social Media Marketing Media YouTube 48