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Why monitoring external factors is key to corporate reputation

Onclusive

Corporate reputation has surpassed profitability in its importance to business success—today’s customers, employees, investors, and other stakeholders have many choices, and they are leaning toward companies with a stellar public image. Corporate reputation, and therefore, business growth are increasingly impacted by a company’s ESG score.

Corporate 195
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Parkinson’s Law & The Law of Triviality (Bike Shed Effect)

Doctor Spin

This bias might have serious implications for internal communications. As PR professionals, we must observe “Communication Discipline.” The committee, composed of esteemed community members, reviewed and approved the various aspects of the plant’s design. In Wikipedia. In Wikipedia. Everyone had an opinion!

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On Today’s Multi-Agency Wikipedia Statement

Where the Fishermen Ain't

PR Leaders Today Affirm a Commitment to Abide by and Evangelize Wikipedia Community Norms. Last February, William Beutler , principal of Beutler Ink and publisher of The Wikipedian , convened a meeting of digital leaders from multiple agencies, as well as notable Wikipedia volunteers. Here are four of them.

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How to Get On in New Communications: Be Nice

ZudePR

An example of a hero of free authority: Jimmy Wales of Wikipedia.” Stuart is an international PR adviser, speaker, trainer, and blogger. For me, as a local government employee, there are clear political boundaries. “My digital reach (and inspiration) is international and relatively unconstrained by time zones.

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Public relations in 2018

Stephen Waddington

I shared a first draft of this article as a Google Document via Twitter; with MA PR students at Newcastle University; and with colleagues at Ketchum on an international webinar. I’ve also published a blog of key international events in the public relations calendar as part of the project. 10 Communities as media.

Publicity 164