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When A Small Business Has A Big (PR) Advantage

ImPRessions - Crenshaw Communications

” This applies to the media who cover business, whether they’re on the SMB beat or not. This can depend on industry sector and geography, but most smaller companies are deeply involved in their local community as well as the relevant industry organizations. Smaller companies can seize sudden PR opportunities.

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8 Tips to Optimize Content Writing for People and Search Engines

Burrelles Fresh Ideas

Lastly, promote your content through social media and reputable platforms to increase its reach and visibility, ultimately driving organic traffic and search engine rankings.” — Abhishek Shah, Founder, Testlify Create high-quality, engaging content Search engines prioritize high-quality, informative, and engaging content. “One

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Why Small Businesses Need a Media Database

Cision

These SMB (small and mid-sized businesses) and mid-market companies are in a unique situation when it comes to brand outreach and consumer attraction. Tracking tools, like cookies and pixels, as well as social data, have been useful in understanding how consumers use content and help to determine which influencers to target in campaigns.

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State of B2B Tech Content Marketing: 5 Trends That’ll Get You Promoted

Contently - Strategy

If you prefer to view a PDF version of the report that’s easier to print, we’ve got you covered here.]. But what [the] Inbound Marketing [course] did do well was combine all of those strategies into a framework that really spoke to SMB marketers.” For marketers, it’s also a more personal alternative than social media.

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