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How to Effectively Communicate Your Rebrand

Cision

The naming process itself requires a lot of heavy lifting, but so does the communication that must follow. Start with your employees. If your employees don’t understand or identify with your rebrand, no one else will. Marketing collateral (product sheets). Read on to learn how you can tell your best rebranding story. .

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Want More Fans? See 3 Brands’ Secrets

Cision

In fact, data from Content Marketing Institute reveals that 82 percent of consumers think more highly of a brand and are more likely to purchase after reading custom content. Here are three ways brands have already benefited from this marketing tactic: 1. McDonald’s.

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How to Effectively Communicate Your Rebrand

Beyond PR

The naming process itself requires a lot of heavy lifting, but so does the communication that must follow. Start with your employees. If your employees don’t understand or identify with your rebrand, no one else will. Marketing collateral (product sheets). Read on to learn how you can tell your best rebranding story. .

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Bad Reputation: The Co$t & Steps To Mitigate Risks

Reputation Us

The world’s in trouble, there’s no communication!”. According to a widely cited study by the World Economic Forum, reputation accounts for more than 25 percent of a company’s market value. This may be linked to a company’s actions, performance or communications. –Joan Jett. STEPS: BAD REPUTATION MITIGATION.

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Bad Reputation: The Co$t & Steps To Mitigate Risks

Reputation Us

The world’s in trouble, there’s no communication!”. According to a widely cited study by the World Economic Forum, reputation accounts for more than 25 percent of a company’s market value. This may be linked to a company’s actions, performance or communications. –Joan Jett. STEPS: BAD REPUTATION MITIGATION.

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Data: More Than a Four Letter Word

5W PR

With the increasing popularity and adoption of digital marketing, data has become the heart and soul of the marketing profession. On important click through rates, Automotive ranked first at 10%, followed by Computer Hardware & Telecommunications, Energy & Environmental, and Consumer Products & Services.

Data 68
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4 Important Years in Copyright Law History

Cision

But if you start multiplying 11 by all your employees, influencers, loyal customers and all of their followers who publicly retweet, link to or favorite your content, the number grows exponentially. Example: For those in the automobile, gaming or telecommunication industries, take note. At first glance, that number doesn’t impress.