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Survey: Most PR Pros Say that Media Relations is Getting Harder – Here’s What You Can Do About It

Deirdre Breakenridge

That’s according to 223 PR professionals polled for the 2019 JOTW Communications Survey. We solicited commentary around this question from PR professionals that took the survey to find out. The Intersection of Bias, Ethics and PR Stunts in Media Relations. It’s harder to know who is [the] media and who isn’t.

Survey 377
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Why public relations must wake up to wearables

PR Conversations

Things ain’t what they used to be; the end of the beginning around wearable technologies and the device jumps PR practitioners are about to encounter. As I sit here, at the end of the beginning, I wonder what future colleagues will make of the collective inaction around wearable technologies and the device jumps we are about to encounter.

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Double-dipping exposes reputation risk in blurred boundaries of PR and journalism

PR Conversations

For public relations practitioners committed to ethics and professionalism, the natural first instinct was self-righteous shock. Most codes of ethics are clear about why this is wrong. For example: What was the problem: A journalist having equity in a PR firm, the lack of transparent disclosure…or both?

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Double-dipping exposes reputation risk in blurred boundaries of PR and journalism

PR Conversations

For public relations practitioners committed to ethics and professionalism, the natural first instinct was self-righteous shock. Most codes of ethics are clear about why this is wrong. For example: What was the problem: A journalist having equity in a PR firm, the lack of transparent disclosure…or both?

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Preview of my PRSA Talk, "Hacking Public Relations"

Where the Fishermen Ain't

There''s a preview over at the Edelman Digital site : Everyone can agree that the complexity involved in public relations and marketing has skyrocketed in the past decade. The question is “How do we address this?” and “What can we learn from communities who have done so?” Friday5: Let’s Hack Public Relations.

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Who talks to (and about) colleagues like that?

PR Conversations

What qualities do you most dislike in a PR practitioner? Being absorbed with ‘The Message’ and forgetting all about the specific context of the communication that is needed. Gregor Halff’s response to Q8 of the PRoust Questionnaire. Good relationships start with a thorough understanding of what it is your stakeholders value the most.”.