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The “data-led approach” of MHP + Mischief: Q&A with Digital Director, Darika Ahrens

NewsWhip

Paul: Do you find that data from your tech stack makes it easier to predict which stories the public will engage with, and how to frame stories to win engagement? . We recently had a conversation with a public affairs client. As much as our FD would probably love one tool to rule them all, modern comms needs a suite of products.

Data 176
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The Bandwagon Effect: Momentum Is Everything

Doctor Spin

Back on the Bandwagon: The Effect of Opinion Polls on Public Opinion. link] The Bandwagon Effect can also pose a challenge in PR, especially when managing counter-narratives or attempting to change public opinion on a well-entrenched idea. Source: Public Choice 3 Grillo, A. Public Choice, 172, 465–482. In Wikipedia.

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The Field of Emergency Management: Why It Is Not A Profession

Melissa Agnes

Editor’s note: This blog post merely touches on an interesting and important discussion I had with Dr. Tom on The Crisis Intelligence Podcast. The former one-way flow of warnings, information and updates from emergency management to the affected public has become, not just a two-way system, but one of many partners, sources and systems.

Education 270
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The Field of Emergency Management: Why It Is Not A Profession

Melissa Agnes

Editor’s note: This blog post merely touches on an interesting and important discussion I had with Dr. Tom on The Crisis Intelligence Podcast. The former one-way flow of warnings, information and updates from emergency management to the affected public has become, not just a two-way system, but one of many partners, sources and systems.

Education 100