wiredPRworks

JANUARY 13, 2022

Barbara is an international trends speaker with a Scottish / Irish / Hungarian heritage, digital marketing advisor since 2002, and sales leadership guide for all types of teams. With future vision, Barbara began publishing her top-ranked blog, wiredPRworks, in 2006.

Strategy 52

Strategy Training Insurance Insurance 52

Scott Public Relations

JANUARY 24, 2019

But that is changing in the modern era of digital PR. Several key metrics to keep track of were highlighted by Ilana Plumer in her article “ 6 metrics to track when measuring digital PR.”. Coordinate your social media and PR strategies to take full advantage of this opportunity.

Publicity 45

Publicity Insurance Insurance Healthcare 45

Communications Conversations

JANUARY 13, 2017

In this role, I’m really focusing on building our digital PR capabilities. It’s a more digital content marketing focused role, which is part of the work that I really love. Historically, health insurance companies (like many areas of health care) are very B2B focused. It’s the New Year.

Insurance 60

Insurance Insurance Social Media Corporate 60

Buzzstream

MAY 2, 2024

And it’s actually my favorite tool set in our toolbox because personally I’ve spent hundreds of hours internally linking blog posts and pages together. At our first company, we had at one point, something like 2,500 blog pages on our site. What should digital PRs know about internal linking?

Internal 118

Internal International Insurance Insurance 118

Buzzstream

MARCH 13, 2024

Enter digital PR. I’ve spent the last ten years helping companies grow their digital presence with digital PR, and I’ve seen first-hand the impact and value digital PR can drive for a brand’s growth. What is Digital PR? In the next section, we’ll explore the types of digital PR.

Digital PR 71

Digital PR Construction Case Study SEO 71