What’s your Hype Cycle Time?
Flack's Revenge
OCTOBER 27, 2021
The idea being, if you are in PR, you should heed this timetable and try to beat the clock in your storytelling and execution. It is the one that follows the inexorable march of technology evolution and disruption. Here’s a link to their Gartner Hype Cycle for Emerging Technologies, 2021. Wikimedia Commons. Quantum Solace.
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