Shift Communications

JULY 24, 2017

As soon as the crisis hits, it’s critical to assess what people are saying about it. s team can use Google Trends to monitor for increased consumer interest in subjects that could be bad for business. Sysomos is a tool that can be used to track online discussions around specific terms and phrases associated with the crisis.

Case Study 94

Case Study Crisis Management Crisis Study 94

Prohibition

FEBRUARY 14, 2023

A Tech PR agency can help to craft a message that is consistent, reliable and relevant, while also leveraging new technologies and trends to ensure maximum reach. Tech PR professionals can assist with crisis management , helping to dispel rumours and ensure that only plain facts are used in any recounting of the situation.

Strategy 62

Strategy Brand Branding Technology 62

Newsfile

JANUARY 30, 2024

Data-driven PR Trends PR pros are using data-driven analytics to guide PR strategies. In fact, about 50% of PR professionals spend a quarter of their time on measurement and reporting, and this trend is expected to continue. Website Traffic: Visitor numbers and behavior post-PR activities.

Trends 105

Trends YouTube Video Social Media 105