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CEO social profiles critical comms tools during COVID-19

Communications Conversations

Comms teams have been on full-tilt since early March communicating with employees and stakeholders seemingly non-stop. WHY #1 – these profiles serve as an additional way to build trust with employees, customers and shareholders. So, write a note to yourself right now: Approach CEO, again, about being active on LinkedIn.

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10 Do’s And Don’ts For Better PR Ideas

ImPRessions - Crenshaw Communications

There’s a very smart exercise to be done when floating an idea internally. Take stabs at writing up the dream media results and crafting the headlines that would spell success. Just this week, United Airlines removed two young female passengers traveling on employee passes. Do work backward. The reason?

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Leading Healthy Teams: Lessons from Leadercast 2019 for Solo PR Pros

Solo PR Pro

Unstoppable Cultures continues the mission Ginger Hardage began during her time as Senior Vice President of Culture and Communications at Southwest Airlines where she cultivated the airline’s trademark internal and external culture: “We put people first, we treat customers like family, we nurture our culture, and we try to change ahead of the times.”

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7 Lessons That Ryan Lochte’s Olympic Crisis Can Teach PR Pros

MaccaPR

You may believe they’re hidden safely away on your company’s server, but the reality is that a renegade hacking collective, a bored 15-year-old in North Korea or a 20-year-old former employee with an iPhone and a grudge can crack your secrets wide open. Everything you do is on camera or leaves some other digital trail,” warns Austin.

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PR Tech Briefing: Prezly is CRM for PR that’s Built on an Online Newsroom

Sword and the Script

You can use the announcements you’ve already uploaded, and then write a custom note or personalized pitch. Some communicators on Prezly even use this for internal communications. Among its customers are agencies that range from the smaller side with 3-5 employees – all the way up to 120 or more staffers.

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Vendors are starting to show new use cases for AI in PR [PR tech sum no. 49]

Sword and the Script

Propel releases AI-based “media war room”; Muck Rack has AI recommending reporters to PR; PRophet partners to bring influencer marketing and media alerts; Did you know Gartner has a Market Guide for Employee Communications? Generative AI may get all the attention these days, but it’s not the only “kind” of AI.

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Future of PR and social media for International Air Transport Association crisis communications conference

Stuart Bruce

But why be afraid of big government when we freely provide our life story to social networks and give up our privacy to airlines in return for a bribe of a few more air miles. The motion was “You don’t need compliance rules when your employees have social media.” Doing right by your employees. It’s about doing the right thing.