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Medical Marketing Maven: Interviewing StoneArch Agency President and CEO Marcia Miller

MaccaPR

Name a prominent medical product or healthcare brand – from Medtronic, Hennepin Healthcare, Prime Therapeutics, Upsher-Smith Labs and Provation to Vigilanz, Philips, 3M, Hill-Rom and Teleflex – and the Minneapolis-based healthcare marketing agency StoneArch has probably been involved.

Agency 54
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Breaching 140: Who’s Using Twitter’s 280 Characters?

Shift Communications

Naturally, as one of the first-ever social media agencies, we wanted to understand the impact of the doubled character limits. Finally, let’s look at the post-beta period: What we see is no relationship between any engagement measure and tweet length, in any time period. Vice President, Marketing Technology. B2B technology.

B2C 103
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The “data-led approach” of MHP + Mischief: Q&A with Digital Director, Darika Ahrens

NewsWhip

In a wide-ranging conversation, we talked about the use of data as part of the day-to-day operations of an agency, and how agencies should think about their tech stack. You’re Digital Director at ENGINE MHP Can you tell us about the business, especially the areas of special competence that the agency has?

Data 176
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The Latest Cybersecurity Target: Holding Medical Devices for Ransom

ISEBOX

They do awful things to organizations across every industry, not just pharmaceutical companies. Infecting your technology with ransomware is among the foulest things a hacker can do. Read Time: 2 minutes. Hackers are nasty. What does all this mean for manufacturers of medical devices?

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The Comprehensive Marketing Audit: 21 Questions to Guide Strategic Planning

PR 20/20

Modern marketing is constantly shifting, and the folks that are part of your marketing team need to be masters in all things technology, best practices, and trends. Look for opportunities to implement professional development programs to ensure and encourage that the marketing team is staying up on technology and trends. Technology.

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Maxim Behar: "The future depends on people who do business"

Maxim Behar

Welcome, Maxim Behar, in all your roles and incarnations as a PR expert, specialist, agency owner, diplomat, entrepreneur, writer, fellow journalist. We must fight this disease and follow all measures strictly. We, ordinary people, must really observe conservative measures, be careful, put on masks. Maxim Behar: Good evening!